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Body Labs Launches Human-Aware Artificial Intelligence Platform SOMA

5/31/2017

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Body Labs Launches Human-Aware Artificial Intelligence Platform SOMA

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Manhattan-based Body Labs was founded in 2013, and in early 2015 introduced the beta version of BodyKit, a set of APIs for virtualizing and simulating the human body. Body Labs is the provider of advanced technology used to analyze body motion and shape – it collects, digitizes, and organizes all of the data and information related to the pose, motion, and shape of human bodies. The company added new health and fitness apps a few months after the BodyKit beta was launched, and less than a year later secured exclusive licenses and patents for its 3D body modeling and virtual reality technologies. In the fall of 2016, the online retailer API Body Labs Blue was introduced, and now Body Labs is back with something new.

The company’s mission is to transform the human body into a digital platform, and design, produce, and sell goods and services based around that platform. So with that in mind, Body Labs is announcing the launch of SOMA today, its human-aware artificial intelligence platform. The platform creates realistic 3D models of the body, which can be used to help progress smart homes, personalized shopping, autonomous vehicles, and gaming; these models make it possible for developers and businesses to create innovative apps that are able to predict 3D human shape and motion from videos and photos.

Using SOMA, mobility leaders can detect and predict pedestrian actions with conventional cameras, which can help make our roads safer and more people-friendly; the platform is also learning body commands, so that intelligent software and hardware can understand gestures without voice prompts or controllers.

The platform can use photos and videos to accurately predict and measure a person’s 3D shape, so stores can personalize apparel and sizing for their customers. All shapes are able to be compared, or measured, to perfectly fit customers’ bodies, so brands can more accurately understand 3D human shape and motion. Social shopping can be a personalized activity thanks to SOMA, which can connect consumers to recommended and favorite products, and peer-to-peer communication, based on their body shape. Discovery and sizing platforms are able to be customized, since SOMA can actually run inside an existing recommendation engine, and allows businesses to combine body shape data with customers’ past purchases.

Customers can also filter reviews and add context easily, based on their own body shape. The platform helps run data-driven design as well: it compares a person’s purchasing behaviors with their 3D body shape, so brands and businesses can better manage their channels for distribution, manufacturing, and sizing. In addition, SOMA can help businesses conduct large-scale sizing studies by using customer photos to improve the sizing and fit of clothing.

VIDEO

SOMA can also transform the gaming world, as user-generated videos allow the platform to detect 3D motion and shape referencing, so a user’s actions can be transferred directly into a VR environment or interactive game.

It captures motion without having to use markers, and can also detect facial features, players’ 3D body shape, landmarks, and joint rotations through simple video. Every motion that SOMA captures comes with a skeleton, which can be used to integrate with different gaming and animation pipelines. For a more personalized gaming experience, SOMA can replicate 3D motion to power real-time augmented reality or VR settings. Virtual MMO characters, sports players, and in-game avatars can be personalized with SOMA’s ability to capture each gamer’s individual body shape.

The platform offers ease of use, as it can capture user-generated motion right from a smartphone or server. SOMA actually turns a user’s actions into superpowers, personalizing player interactions using their actions, attacks, and sports moves. It’s optimized for mobile use, as SOMA’s neural networks match its patented 3D mesh (SMPL) to provide a common format, which uses videos, scans, and photos to describe a user’s 3D shape and motion.

VIDEO

 





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May 31, 2017 at 08:10AM
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How to Attract Engage and Retain Students with Marketing Automation

5/31/2017

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How to Attract, Engage, and Retain Students with Marketing Automation

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For students, attending a higher education institution is about many things. Getting to know your own self, meeting interesting people, pursuing new hobbies, acquiring new skills, changing your career or even your entire life.

For those involved in managing a higher education institution, apart from helping to shape the next generation to achieve great things and conducting ground-breaking research, it’s just like any other business. To grow, it needs to attract, engage, and retain its customers, i.e. the students.

It’s not an easy task, especially at times of high economic uncertainty, when even graduating from a top school doesn’t guarantee you landing a profitable job. But it’s not necessarily a losing game.

Higher education institutions, e-learning platforms, and other businesses involved in personal development, can still meet their objective and attract, engage, and retain students long after they’ve graduated. They just need to get more creative in their marketing efforts. Let’s take a look at how adding marketing automation to the mix can help you meet your marketing department’s goals.

 

Step 1. Attract

One of the key business objectives for any higher education institution is to attract as many quality prospects as possible. By quality prospects, I mean potential students who are genuinely interested in acquiring new skills and developing their career, and who are ready to make the effort to achieve their goals.

So how can you find such quality prospects online? Here are several tactics you should start with:

  • Build a landing page for each specific course (e.g. International Business Management BSc) or at least the department (e.g. Business School), listing all the key benefits of joining them and a sign-up form that lets you collect the information about your prospects.
  • Run targeted ads using Facebook to find prospects who match your criteria (e.g. age, location, people who like specific pages or have checked in at a given location) and direct them to your landing page (either the general page for undergraduates, a specific department, or a particular course).
  • Run targeted ads using Facebook Lookalike audiences to find prospects who are similar to those who have already signed up for your courses or have done so in the past.
  • Run retargeting display ads to try to win back prospective students who visited your website. Make the ads unique, to match the pages they’ve visited and showed interest in.
  • Partner up with websites used by future students to seek information about their career development and schools. These can be ranking sites, local forums and news pages, career development centers, or simply high-schools and colleges. Present your prospectus on their site in a sponsored article, through an email newsletter, or organize an offline event where students can ask questions.
  • Use content marketing – run an online magazine, a newspaper, a free newsletter, vlogs, or simply a blog talking about things that matter to students and are happening in the world surrounding them. You can also organize offline and online meet-ups, where former alumni or well-known people can tell their stories and present the value of higher education through personal experiences.
  • Offer free online courses – both through your own website or platforms such as edX or Coursera. This way you’ll provide value to those who can’t afford higher education and give a taste of it to those who are considering signing up to a school.
  • Add social sharing features to your site and email communication. Try involving your current students and prospects to become advocates for your institution.

 

university of texas graduate college marketing automation higher education email

 

Of course, there’s plenty more you should be doing. Attending offline events, organizing open days at your school, presenting your school to students across the globe, partnering up with businesses to start scholarship and internship programs, offline display advertising, and much, much more.

When doing so, consider the way your future students are going through the decision-making process. Look at how your competitors present their offer to students. Perhaps instead of simply listing all the courses, you should draw up a career path they can follow, showing them exactly what it takes to e.g. become a developer.

 

lynda.com marketing automation higher education email

 

At the same time, make registration as easy as possible. Unclutter your pages, speed up the load time, and improve the accessibility on mobile phones. Be on the social media platforms your future students are using and follow the latest trends – not just in terms of how you promote your institution, but also what you’re teaching. Having an up-to-date, relevant syllabus is key in most industries, especially IT and digital marketing.

 

Step 2. Engage

Once you’ve managed to get students to sign up – be it for a specific course or just to receive communication about your offer – you need to engage them. Of course, engaging current and prospective students won’t be the same – after all, the goal you’ll want to achieve for those audiences is different – so I’ll split these two situations up.

 

How to engage prospective students

Before prospects enroll in your course, they first need to be convinced that the value they’ll receive is worth their time and money. They need to be sold on the idea of studying – which isn’t only about the fun of learning new things, but also about doing the actual work. Getting someone to enroll, often pay, and then do the hard work – that’s the tricky part.

So what can you do to engage prospects who’ve made the first step towards pursuing higher education?

Here are a few ideas:

  • Run an onboarding email campaign. It should guide them through the life on your campus, experiences they’ll gain, friends they’ll make, projects they’ll work on – overall the ins and outs of studying. To make it more trustworthy, let your current and former students speak for you: share their opinions, stories, and perspective, their reasons for choosing that particular school, and how it’s affected their lives.
  • Use different channels and content formats. Students are different and so is the way they consume information. Take this into consideration and share the information about your offer using web push notifications, social media, and email, videos, online documents, podcasts, or shareable and inspiring photos.
  • Let your students speak for you. I’ve already mentioned this in the first point, but this should be a general rule. You can make your social media and blog popular, by sharing your students’ stories. Let them be in charge of some of your communication. Let them take photos, record videos, post stories on Instagram, and show what life is like studying at your school, from their perspective.
  • Build a connection and open up for feedback. To get to know your prospects better, you’ll need to speak to them and observe how they react to your communication. Consider adding an easy way to get in touch with you through email, phone, social media, or even a live chat. This is especially important if your prospective students are located across the globe and calling in may be expensive or troublesome. Ask and answer questions; this way you’ll be able to help your audience right when they need it. And they’ll know whether they’ll make the right choice by joining your program.
  • Reach out. You know exactly who visited your site, signed up to receive your emails, and read your prospectus – why not ask them for an opinion? This will give you yet another chance to clear their doubts and learn more about their concerns. Use this feedback to improve how you communicate. Update your FAQ page, the landing pages describing the course, and your onboarding email communication.
  • Reactivate if they seem to be falling out of your funnel. If your onboarding communication wasn’t enough to convince them to enroll, that’s not a problem. Use retargeting campaigns, either through Google AdWords, Facebook, LinkedIn, email, or SMS – and present your offer at a later time. Signing up for a course isn’t a decision you can make overnight. Let them take their time, nurture them to gain their interest, and in the event of lowered engagement, run a retargeting campaign.

 

udemy marketing automation higher education

 

When employing the above-mentioned tactics, always remember to use tagging and scoring. With the information gathered through this process, you should be able to split your prospects into segments (e.g. based on the course, department, field of interest, or level of engagement in communication) and personalize your communication to deliver more relevant and valuable content. This way your conversion rates and consequently your sign-up rates will be higher!

How to engage current students

Your current students are the ones who’ve successfully enrolled to the course and have stayed that way for some time. It’s a good situation to be in, but it’s not the end of the race. You’ll want to keep them engaged and active, i.e. so that they’ll return to you, they’ll study, develop, and maybe eventually become advocates for your brand.

 

Here’s what you can do to achieve this goal:

  • Run an onboarding campaign. Just like with prospective students, it’s worth running an onboarding email campaign to start the relationship off on the right foot. Prepare your students for the course so they’ll benefit from it as much as possible and enjoy it at the same time. Help them quickly become emotionally attached to your school and other fellow students, so that they’ll want to belong there and keep coming back to the classes.
  • Provide help. The beginnings might be difficult. Getting around the campus, the e-learning platform, or the online research database might cause some frustration and concerns. Help your students out and guide them through the most important areas, so that they’ll never get stuck. Use email campaigns (both behavior-triggered and regular autoresponders), onboarding messages in your panel, or live chat to provide the help when it’s needed.

Send announcements and invitations. Organizing a meet-up, workshops, or launching a new course? Let your students know and show them how to enroll. Send an email invitation and guide them to your landing page, or the area in the dashboard that lets them sign up for the event.

 

university of birmingham marketing automation higher education

 

  • Provide reminders and last-chance calls. Sometimes you’ll have to give it more than one try, to get your students to sign up for the class. That’s why you should set up your marketing automation workflows to send automatic reminders to those who haven’t signed up yet. Tell them it’s their last chance to enroll, gain value, and get closer to achieving their goals.
  • Send behavior-triggered messages. If you’ve set up your marketing automation and platform right, you should be able to observe the actions your students are taking. Whether they’re signing up to classes, attending them, or submitting their assignments, you should be able to respond timely. Engage them and stay alert so that you’ll be able to congratulate them on their effort or motivate to make an extra effort.

 

udemy higher education marketing automation

 

  • Send recommendations. Consider what your students may be interested in, based on what courses they’ve taken or what grades they scored in their individual assignments. Also look at what other fellow students have done and found valuable in the past. Gather all this information and send your students recommendations that will motivate them to enroll to new courses or engage with your brand more.
  • Ask for opinions and use them as social proof in your communication. Just like with prospective students, you should value the feedback you can get from your current and former students. Ask them to rate your school, the facilities, the resources, and individual courses. The feedback you collect can help you build a better service and the social proof can be used to make your communication more convincing.
  • Build a community. Some students are there just for the certificate. Others are there for everything – the people, the experience, the community. But the community doesn’t form itself, you have to light the first match. Do so by connecting your audience with other current and former students. Lower the distance between the faculty and those who seek professional advice from them. Show your students that graduation is just the beginning and that there are benefits of staying in touch, years after receiving the diploma. Invite former alumni to join the conversation, create the culture of giving back to the community that has enabled them to gain professional education.You can do so by starting a blog or forum. Publish interesting stories, spark the discussion, and send automated emails to gather feedback from others who might be interested in the dialogue. Like I mentioned earlier, remember to use different content formats. Easy-to-digest videos might be best for engaging your audience, but long-form articles might be better for SEO, which in turn can help you attract sponsors and businesses who’d like to cooperate with you.

 

Start engaging your students right at the beginning and until the very end. If you do it right, the next point, i.e. retention, won’t be much of a challenge.

 

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Step 3. Retain

Last but not least, your goal should be to retain your students. You want them to stay with you for as long as possible, whether as students enrolling for new courses, or alumni who keep visiting your site, join the conversation, and maybe even help fund the studies for future students.

 

Here’s how you can retain your students better:

 

  • Ask for feedback and follow up on it. Just like I’ve mentioned before. Gaining feedback is crucial to running a successful higher education institution. You don’t want to run courses for the sake of it, you want students to enjoy and benefit from them. If you don’t know how they liked them, how can you improve your educational offer?Send email surveys automatically after your students finish the course or hand in their assignments. Upon receiving the feedback, be sure to follow up and ask further questions about what went well and what should be improved. If all goes well, you’ll get valuable information and will be able to ask your students to recommend the course to others who might be interested in it.
  • Send recommendations. Again, this applies to students who’ve just finished your course or have done so a few years ago. Recommend courses that are relevant to your audience. Whether it’s an elementary course or an MBA program, make sure that your offer is relevant and that the benefits portrayed are applicable to the given target group.
  • Use content marketing. A blog, vlogs, photos, and stories from your university or students are likely to interest even those who left your campus some time ago. Include alumni in your newsletters and update them on what’s new on your campus. Perhaps information about a party won’t interest them, but an interesting story about a Nobel prize winner who graduated from the same school might just work.

Send announcements and updates. Plenty of things are happening each day, some of them more remarkable than others. Share updates with your audience – about a new course that just started, a newly-opened department, or a breakthrough in an important research that your students and faculty have been conducting.

University of Birmingham higher education marketing automation goals

 

  • Bring the good memories back. One tactic that can work well towards engaging your audience is to remind them of the great experiences they’ve had while pursuing education at your school. Follow up on those events, for example, a year or five years after they’ve graduated.To make your communication more effective, personalize it using the data that you have about them, e.g. their name, course they attended, their class photo, or the date of the graduation. If you do it right, you’ll see that the response rate for this campaign will turn out great!
  • Organize meet-ups and reunions. Most students form small groups of friends they see every now and then. Others may not manage to do so, especially if they’re attending an online course.You can help them out, engage with them, and make sure they stay in the community by organizing offline and online meet-ups. If you have a fair amount of international students, try organizing them in different locations or informing them ahead of time. Make invitations, reminders, and follow-ups after the event has taken place part of your automation workflow, and make your events a success.
  • Ask for updates and donations. It’s important to gather information about your former students on a regular basis. Be it for statistical reasons or to get them to help you make the courses more interesting. Whatever the reason, you can do this, e.g. through an annual survey sent via email or direct mail.While you’re at it, be sure to ask your alumni to donate towards your institution. After all, they’ve benefited from it too, which means convincing them to help other students to fund their studies shouldn’t be a great challenge. Their help can come in many forms, so think about it too, if you want your conversion rate for this tactic to be high.

 

marketing automation higher education

 

Summing up

As you can see there are many, many ways to attract, engage, and retain students. Which tactics you’ll use will depend on the type of school you’re running – whether it’s a traditional university or an e-learning platform. Although the methods you’ll use will vary, the end goal and the rationale behind your strategy will remain the same. You’ll want your students to develop, achieve their goals, and while doing so – build a lasting relationship with your school.

 

marketing automation higher education email

The post How to Attract, Engage, and Retain Students with Marketing Automation appeared first on GetResponse Blog - Online Marketing Tips.





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May 31, 2017 at 07:34AM
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Todd Grimm Tells More Tales About Fantastic Developments in Additive Manufacturing at RAPID

5/31/2017

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Todd Grimm Tells More Tales About Fantastic Developments in Additive Manufacturing at RAPID

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Todd Grimm discusses EnvisionTEC’s P4 at RAPID. [Image: Sarah Goehrke]

Last week,

we reported

on the first part of Todd Grimm’s rapid-fire What’s New talk at

RAPID + TCT

. Grimm continued his talk by discussing the latest trends in digital light processing, commonly know as DLP. As Grimm explained, DLP (for 3D printing) is a technology that has been around for 15 years and was pioneered by

EnvisionTEC

. And there was some news from EnvisionTEC, as they introduced a new light engine for DLP, their

custom LED system

of their fourth generation Perfactory 4 (P4) model lineup. The new LED system on the P4 is intended to offer low operational costs, and to improve speed and detail.

Admatec’s goal is to drive down the cost of DLP ceramic and metal parts, and they recently introduced two new machines to their lineup; the ADMAFLEX 130 and ADMETALFLEX, each of which costs about $90K. The machines lay down a thin film of photopolymer loaded with either ceramic or metal powder. As Grimm noted, when printed parts come out of the machines they are considered “green parts,” as they have to be placed in a furnace to sinter the powered material together.

Of course, Carbon was still the talk of the town with their CLIP technology. Their new M2 3D printer has twice the surface area (in X & Y) of their previous machine, the M1. They also introduced a Smart Part Washer that knows the material that you build in and the geometry of the part and it configures itself for the optimal cycle to clean the parts and recycle the excess resin. This is part of their SpeedCell system where the 3D printer and part washer talk to each other.

Coobx uses a process where they starve their photo resins of oxygen to accelerate curing. Their LIFTCell system automates the printers around a robotic core that can refill resin, store and clean printed parts, depending on its configuration. 3D Systems uses a similar concept that uses a linear setup, in contrast to the LIFTCell’s circular layout. Their Figure 4 demonstrator debuted at last year’s RAPID conference, and at IMTS was highlighted as a part of the company’s strategy to move toward manufacturing — now it’s shipping as Figure 4 production platform. It also automates filling resin, and extracting, cleaning and curing parts. It’s configurable, expandable up to 16 printers.

New trends in FDM printing. [Image: Sarah Goehrke]

Grimm also highlighted some innovations in the world of FDM printing.

Stratasys’ F123 series

is a workgroup solution for printing prototypes quickly. They consist of the Stratasys F170, F270 and Stratasys F370 and they can print in PLA, ABS and ASA, with the 370 adding PC-ABS. We covered 3D Platform’s

new innovations at RAPID

. Grimm discussed their Workbench Extreme, which adds an extra half meter to the Workbench’s build area. He also discussed

3D Platform’s

 new high-flow extruders.

Titan Robotics also has a new pellet extruder. It allows Titan to use a wider range of thermoplastics and cuts material costs. Their Cronus printer has up to 5 printheads that work in tandem to dramatically speed printing and is powered by Autodesk Netfabb’s collaborative multi-head 3D printing technology. Essentium and BASF recently entered into a new partnership. Essentium is adding its FlashFuse electric welding technology, which enhances layer to layer adhesion of 3D printed parts, to BASF’s wide-range of FDM materials.

Grimm then moved on from FDM to the hot topic at RAPID, which was metal 3D printing.

“Now the big, big trend is metal. Still a small segment of the (additive manufacturing) industry based on the number of users, the number of machines, but everybody wants in,” said Grimm.

Metal printing was the hot topic at RAPID. [Image: Sarah Goehrke]

Vader Systems

won the

Distinguished Paper Award

for their work, “Liquid Metal 3D Printing: A Magnetohydrodynamic Approach,” on Vader’s revolutionary MagnetoJet technology. Vader’s process differs from most other metal 3D printing technologies, as it

uses liquid metal printing

as opposed to using a metal powder and sintering it. MagnetoJet utilizes standard metal wire, reducing costs. It melts the wire in a crucible and uses an electro-magnetic pulse to fire a single droplet of metal.

Adira is a sheet metal stamping equipment manufacturer and they have come up with a new technology, tile additive manufacturing. They use powder bed fusion in 1′ x 1′ working areas, or tiles, and use an array of 3 tiles in the X axis and Y axis, for a total of 9 tiles to give it a 3′ x 3′ work area. Adira then uses a second process, directed energy deposition (DED), to combine the separate parts through a welding operation, and that machine has a 5′ x 5′ x 5′ build volume.

Markforged is using material extrusion for metal parts. The Metal X prints a thermoplastic that is heavily embedded with metal powder. This creates a green part, that then has to go through a de-binding process to get rid of the thermoplastic and then the piece is run through a furnace to consolidate the final part. Desktop Metal‘s recently introduced DM Studio System and DM Production System were highly anticipated products that attendees of the conference were clamoring to see. The Studio System uses an extrusion process similar to what Markforged is doing with the Metal X, whereas their DM Production System process is binder jet.

“What’s really interesting, and I can’t go into detail is all their secret sauce. They get a support release strategy where right out of the furnace the supports just pull right off of the parts,” said Grimm. “They also have a brand new furnace… that’s microwave enhanced and office compatible.”

There was a ton more news in Grimm’s expansive talk and there will be more of that to come in the next installment of his presentation. Stay tuned for that and much more from RAPID.

 





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May 31, 2017 at 07:18AM
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3D Printing Startup Fluxaxis Launches Along with Competition Seeking Artist in Residence

5/31/2017

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3D Printing Startup Fluxaxis Launches Along with Competition Seeking Artist in Residence

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As the 3D printing industry continues to expand, 3D printing service bureaus are becoming not only more numerous but more specific, catering to certain markets in particular. The latest such service provider to launch is Fluxaxis, a UK-based digital manufacturing service aimed at creative designers and manufacturers.

Edwin Stokes

“Designers, marketers, architects, manufacturers, retailers, film and theatre companies. Everyone is exploring how 3D print can enrich their productions,” says Edwin Stokes, Director of Fluxaxis. “By removing technical barriers we are enabling a new creative and fast-track approach, uninhibited by scale and intricacy.”

The £1 million English startup is launching today with the help of Stage One, a creative construction and manufacturing company working in the theatre, architecture and events industries. Stage One has worked with such luminaries as Zaha Hadid, Thomas Heatherwick and RSH+P, and is known for, among other accomplishments, each of the Serpentine pavilions since 2009. The company marries digital technologies with traditional fabrication techniques to create complex works of art and architecture.

Stage One incubated Fluxaxis, which boasts an impressive array of large-scale 3D printers as well as 3D scanning and CNC machining equipment. Fluxaxis’ inventory includes:

  • HP Jet Fusion 4200
  • MASSIVIT 1800
  • Fortus 900mc
  • Fortus 250mc
  • Steinbichler Comet L3D scanner
  • Poseidon 5-Axis CNC Machining Center

According to Fluxaxis, their customers will be able to 3D print at large scale faster than ever.

“The best machines mean nothing if you don’t know what to do with them,” says Stokes. “We combine the technology of the future with Stage One’s experience in creative production to open up new opportunities for businesses both in the UK and globally. Prototypes and production parts that, until now, have been too complex in form to manufacture, can now be made quickly and precisely using a range of cutting edge equipment, all under one roof.”

In conjunction with the official launch of the company, Fluxaxis is introducing a competition to find an artist in residence. They’re looking for either an individual artist or a collective experienced with and active in 3D printing and critical making. The residency program will run from September 2017 to February 2018, and the winner or winners will work with Fluxaxis’ R&D director as well as engineers from Stage One and Fluxaxis to develop a project. The resident or residents will have access to all of Fluxaxis’ equipment, and will showcase their work in October 2018 at the inaugural York Mediale, which is co-sponsoring the residency with Fluxaxis.

The winner/s will also receive a £5,000 artist fee. Over the course of the residency, the artist/s will be required to participate in artist talks, workshops and public events in collaboration with Fluxaxis and York Mediale. All artists above the age of 18 are welcome to apply, and should submit a written statement, portfolio and artistic proposal or concept.

“We are looking for artists, designers, makers and creators who are critically, conceptually, aesthetically and economically pushing the boundaries of 3D printing,” Fluxaxis states. “They must be enthusiastic about cross disciplinary research and interested in developing their practice, working hand in hand with practitioners from other fields.”

The deadline for submissions is July 17, 2017. You can learn more and download full application details here.

 





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May 31, 2017 at 06:42AM
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3D Printing Spotlight On: Carina Canoy Founder Peer2Tech

5/31/2017

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3D Printing Spotlight On: Carina Canoy, Founder, Peer2Tech

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For the past two decades, Carina Canoy has worked as a project manager, the person responsible for successfully orchestrating the organization, risk management, and financial responsibilities, and information needs of any particular project. In 2012, while coordinating the production of a necessary plastic component that was an integral part of bringing a project to completion, she suggested to her client that they look to have the part 3D printed. The idea was completely new to her client and was instrumental in ensuring the success of the work they had been doing. It was then that she realized that while 3D printing held enormous potential, many companies simply didn’t understand how it could, or could not, be integrated into their workflow.

Now, Canoy is embarking on a new phase in her professional life as she launches Peer2Tech, a platform for helping other companies understand whether or not 3D printing solutions might be right for them. We recently caught up with Canoy and were able to ask her some questions about what she is doing now and how she got there as part of our series highlighting women working with 3D printing.

Can you tell me a little bit more about your background? Such as where you grew up, what you studied at school, and any interests you had that have helped you to develop your current business model?

“I was born and raised in Amsterdam, my father was a singer/actor. After the pre-university education (Gymnasium) I first worked for 4 years, before starting my studies, as I had no clue what I wanted to be. I thought, maybe an estate agent is something for me, so I started with a BA (Bachelor’s degree) in Management, Economics and Law, including annotation Brokerage/property, Fontys Hogeschool, in Eindhoven. After that I studied Law (part-time), Dutch Law, Major Property Rights, Radboud University, in Nijmegen.

I was a job-hopper in real estate and specialized myself in European tenders (which was very new in 1994). In 1998 I started as an independent worker, which was not normal for a woman, certainly not for a young, blond woman of 30 years old. At that time there were interim managers, 45+, men, grey. One even asked me, what are you doing here? But I was very successful and worked for some days a week for 11 years at Schiphol Airport, all over the company in many roles (project manager, program manager, advisor) in many projects.

In addition, I worked for municipalities as a lawyer for European procurement. In 2008 I set up the Contract management for PPP projects at the Government Building Service (part of the Ministry of Housing, Spatial Planning and the Environment). I was disappointed that this client didn’t want to invest in capturing and transferring the experience for later projects. Governments don’t share information, especially not the things that have gone wrong. I found it a pity, so I wrote a book, Public Private Partnership Step by Step. I also hoped to become a specialist, sort of ‘Miss PPP’ in the Netherlands. Although that succeeded a bit, there were too little projects in the Netherlands and they were too big to ask an independent like me to become the project manager.”

What exactly does a project manager do?

“A project manager is responsible for time, finance, risks, organization, information of the project with a start and end. She is overall responsible and sends the parties who must carry out the project. So she has to keep parties behind their rags and manage the risks, to make sure the project will be done within time and money.”

And what was it that first attracted your attention to 3D printing?

“In 2012 I was upgrading a department of purchase of an infra company. There I was confronted with issues with a supplier in Italy. We wanted to order extra parts, but there were problems with delivering time, new price. The supplier had problems with raw materials. I asked ‘this is plastic, so why don’t we print it?’At that time people really looked at me as if I came from Mars. I realized that I am a pioneer, several times I have been a bit too far ahead of other people.

On 1st of January 2014 I woke up and knew I wanted to do something with innovation and 3D printing. I built my own 3D printer, an Ultimaker Original, in a workshop with about 10 other people. But it was a lot do it yourself. I started printing all kind of things and also experimented with different materials, like PLA, ABS, woodfill, glow in the dark, PET, flex, bronzefill.

The first steps in 3D printing were amazing. It’s a fancy world, with mostly technical people, but the software was for me like starting with MS DOS. I thought this can be done better, easier and fancier.”

What have you done to build up your expertise in the area of 3D printing for businesses?

“I went to fairs about 3D printing. The first year those more focused on the makers world, later I focused on the industrial world. I talked to people, went to meetups, followed the news and twitter. I also went to suppliers and collected information. I have built a database with this information (which I am still continuing to develop), to make sure what I can offer and what are the possibilities but also what 3D printing is not suitable for. I talked to big companies to see what they had done with 3D printing and what they would like to do with it.”

What is your vision for Peer2Tech both in the immediate and long term?

“I wanted to open an innovation centre, where businesses and students could work on projects together, an initiative to promote innovation by connecting students and businesses and make new techniques more accessible to a wider public. I wanted to offer a platform were people could not only develop their own projects together, but these also could be tested by the public.

My idea was not only about 3D printing, but also about our new way of living. The idea of knowledge sharing regarding the new way of learning and working started with discontent about the rhythm of sitting whole day behind the computer, in a course or in a car and then working out in a cheerless fitness center in the evening. So I placed a treadmill under my computer and walked while typing. When combining these things it felt like a new way of living, working, and learning. Many people are looking for the same, so I wondered why don’t we share the knowledge and experience we have?

I also built a website. On the website you can do a quick scan, whether 3D printing can offer benefits. With Peer2Tech I am offering the guidance of companies in successfully implementing 3D printing in their organization. The process starts with an orientation conversation, a business case, pilot, roll-out and starts or ends with training. I can offer that, because of my knowledge of the 3D print market, a network of professional parties and a wealth of experience with projects in many different organizations. I don’t sell equipment and am therefore independent.

My vision for the long term is to open an innovation centre like I wanted in 2015. I believe that when companies and students of different branches work in the same room, cross-pollination and innovation arise in a natural way.”

What kinds of businesses do you think will benefit most from the services that you will be offering?

“I think 3D printing can be very useful for construction market, tools, obsolete spare parts, renovation, maintenance. After the construction market I want to approach the dental and medical market. The construction market is very conservative. So if there is someone who did some experience with 3D printing, it will often be a one-off gadget. I want to help them to implement it seriously.”

Do you have any advice for other women who are interested in getting more involved in 3D printing?

“I am used to work in a male dominated world. It is useful to be a woman, as I can ask ‘blond’ things and they are willing to tell and explain more to a woman to a man. This is because I am not a threat to them. My advice to other women who are interested in getting more involved in 3D printing is to first orientate very well, before starting and go and talk to fairs, so you will be a seen person.”

Canoy is launching her business this summer and we will be checking back with her in the fall to get an update on how things are unfolding.

If you are interested in sharing your story, or know a woman we should get in touch with for this series, please reach out any time. Send us an email or connect on Twitter. We’re looking forward to sharing more stories about women in 3D printing. Find all the features in this series here.

 





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May 31, 2017 at 04:38AM
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UnionTech: International 3D Printing Quality from China Brings "A Fresh Dimension" in SLA to the US

5/31/2017

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UnionTech: International 3D Printing Quality from China Brings "A Fresh Dimension" in SLA to the US

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Jeremy Vos, Sales Director, RP Sales America (left), Dan Terpstra, President, RP Support America

In the West, we don’t necessarily know a great deal about the shape of the Asian 3D printing market; we do know that China in particular has been working on additive manufacturing technology for some time and has a very active industry. Even the most thorough 3D printing analysts, though, cannot agree on an approximation of the number of participants in the Chinese industry as both the most recent Wohlers Report and Sculpteo’s State of 3D Printing note the opacity of that market. How many companies are making 3D printers in China? That may well be anyone’s guess at this point.

Shanghai-based UnionTech came to our attention in November, when the company made its move into the US market working with Iowa-based RP Support America / RP Sales America to bring its high-quality stereolithography technology Stateside via US subsidiary Union Tech. Because seeing is believing, I welcomed the opportunity earlier this month at RAPID + TCT to see a UnionTech 3D printer in person, as well as meet with the teams from both Union Tech and RP Sales to learn more about what sets these offerings apart.

“UnionTech was established in China in 2000, and came to the US in October 2016, due to a change in patents,” RP Support America President Dan Terpstra told me of the company. “The machine is assembled in Shanghai using international parts, including some from Spectra Physics, ScanLabs, and Panasonic, all top-of-the-line components. UnionTech is the industry leader in China, selling a few hundred machines per year.”

Terpstra described their surface quality as “the best at this show”

The SLA technology put to use in Union Tech’s offerings is, the RP Sales team noted, a direct competitor to offerings from industry-leading 3D Systems. Some of the key differences on which Union Tech hangs its hat, though, are in its open source philosophy and the price point of its machines. Union Tech uses open source materials and software, and the systems start at $125K, running up to about $260K.

“It’s competition that fuels innovation,” Terpstra told me with a smile.

Inside the back of the RSPro 600

I spoke as well with Jim Reitz, General Manager of Union Tech, who told me that the company’s value proposition is based on a few key aspects:

  1. Cost-effective lifecycle
  2. Off-the-shelf robust components and an open design
  3. Capable of fine finish

“This is equipment from China, but we don’t have a Chinese machine,” Reitz said as he stood next to the large 3D printer.

Union Tech offers four model sizes for its RSPro Equipment Line:

  • Pilot SD
    • Build Envelope: 250 x 250 x 250 mm
    • Accuracy: ±0.025mm
  • RSPro 450
    • Envelope: 450 x 450 x 400 mm
    • Accuracy: ±0.1mm
  • RSPro 600
    • Envelope: 600 x 600 x 500 mm
    • Accuracy: ±0.1mm
  • RSPro 800
    • Build envelope: 800 x 800 x 550 mm
    • Accuracy: ±0.15mm

Jim Reitz, General Manager, Union Tech (left) holding an electroplated part while Dan Terpstra looks on, in front of a 3D printed bridge-inspired footstool

On-site in Pittsburgh, the UnionTech RSPro 600 showcased a robust build and a plethora of 3D printed example builds covering a number of bases. Terpstra and RP Sales’ Jeremy Vos, Sales Director, opened up the back of the machine so I could see inside, where granite adds to the stability and robustness of the system. RSPro 3D printers feature an open back vat to pour resin in.

“SLA has been around a long time; we call this a fresh dimension,” Terpstra said of the systems.

Key applications highlighted at the show included investment casting, ceramic-filled materials, electroplating, and even wiffle balls and fine detail uses along with, of course, prototyping. Vos noted that Materialise Magics software is used to “add to the innovation,” while DSM SOMOS materials highlighted durability and accuracy of builds. One build that drew attention at the show was in keeping with RAPID’s location this year in Pittsburgh, as bridges were in focus, and a large (18″ x 10″ x 10″) footstool with bridge-like structures proved to draw curious visitors to learn more. One that caught my eye, though, was a little electroplated part. Terpstra and Vos promised me that the metal-plated plastic part was strong enough to stand on; so I did.

Unseen but present: small 3D printed plated part under my foot

3D printed plastic parts plated with metal are starting a new trend, offering strength along with light weight and low costs compared to fully metal parts. The part at this booth stood up to my standing on it without a problem (other than my general lack of balance on a small, narrow structure). I’ll be curious to see how this application grows across the board as the year goes on.

The plated part I stood on
Samples showing Union Tech surface quality

Iowa-based RP Sales is the exclusive UnionTech distributor in the US, bringing with it, Vos noted, Midwest values as a Midwest company. RP Sales offers service and support to create enduring relationships with customers. The US-based Union Tech subsidiary, for its part, is based in Illinois.

[Photos: Sarah Goehrke]

 





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via 3DPrint.com | The Voice of 3D Printing / Additive Manufacturing https://3dprint.com

May 31, 2017 at 03:39AM
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A Checklist for a WordPress Website Migration

5/31/2017

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A Checklist for a WordPress Website Migration

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In the entire time of a website’s existence, the toughest decision for a website owner is the choice of website migration. Given the number of online tutorials available on the Internet, migration might seem like a cakewalk. However, it can be a frustrating experience for newbie developers.

Migrating a WordPress website involves moving the entire site’s data from one domain to another, one host to another, and several others. Let’s see what kinds of migrations a website can probably ask for.

  • Migration to a new Host/ Server
  • Moving a WordPress multisite
  • Moving WordPress from local host to server
  • Moving from sub domain/subdirectory to root
  • Cloning

Now, these types of migrations will require different types of checklists and procedures to carry out. We took the freedom to mention these types here so that you can refer to these search terms whenever you need them, like a friendly reminder. You can keep these pointers handy so that you can check them out, if there is a need in the future.

Particularly, in this blog post, we will discuss the generic checklist for non-technical people so that we can help you in the migration of your WordPress site. However, before we begin, you must be aware of the reasons why you might need to migrate your website. If you do not find your reason listed here, let us know in the comments below.

 

Reasons for migrating a website

Rebranding

There can be many reasons for rebranding your website. Your business might have grown, or you might just want a fresh look of your website. You might have to overhaul your website to catch up with a new trend or technology. Rebranding your website is always a good thing to do because it brings about a newer version of your existing website. So, if rebranding is your reason, you can move forward with your WordPress site’s migration.

 

Better domain availability

Not a lot of people do this, but if a better domain becomes available for your existing website, migration could be a good move. A domain name is just as important as your website’s content. A short and SEO-friendly domain name is important for any website. So, if there is an available domain name that you have been eyeing for a while, go for it and migrate your WordPress site.

 

Penalized website

If your website has been penalized for a serious number of times due to issues like keyword domains, hidden links, spamming, plagiarism etc.; now is the time to migrate your WordPress site to another one. Also, you should give up on these practices and make sure that you never commit these errors to avoid Google penalization.

So, let’s begin with the rundown.

 

The migration checklist

Backup:

Begin with a complete backup of your existing WordPress website. This is the most important step towards a hassle-free migration of your WordPress website. Make sure that you double check the backed-up files to ensure that you haven’t missed any data.

You must also back up the theme files, uploads on the site, installed plugins, and the complete website database. If you manage to skip any of these, your migration efforts will fail and the new website won’t be completely functional.

To accomplish the backup successfully, you have two methods at your disposal. You can either backup the entire content through your website’s cPanel or use a WordPress backup plugin like BackupBuddy to help finish this process.

 

The selection of a new host

If you haven’t already, we suggest that you upgrade your website’s web hosting provider to a better one, whenever you are migrating. Given the fierce amount of competition in the market, you can always land up with an affordable deal where you can get the maximum number of features. The best WordPress web hosting provider will ensure that your new website is secure, speedy, and awesome.

 

Don’t lose your SEO rankings

Amidst all the confusion regarding the migration of their WordPress site, many website owners will forget that they need to retain their SEO rankings as well. If they fail to do so, the entire website will have to start at zero. To ensure that your SEO efforts are maintained, always use a Duplicator plugin to ease this transition time. You can follow the instruction to use a Duplicator plugin so that your website downtime is also under check.

 

Always make notes

 There are always one-off manual settings and changes that we keep introducing to our WordPress websites to keep them running. These changes can be anything ranging from a manual change in the site’s theme or a generic change in a plugin’s code. Always note these down before you begin to take down your existing website.

Before you start the whole migration process, you must note down any issues that you specifically want to remove from your new website. If you have them in writing, you will be able to address them properly without any confusion.

 

Broken links

In the migration process, there will be things that end up broken. Since links are crucial for your website’s SEO, make sure that you check them twice with tools like Online Broken Link Checker and get them fixed.

 

The 404 Page

Always design a suitable 404 page so that your existing audience is re-engaged. You can get a bit creative with the designing and work smarter so that the 404 page appears relevant to your WordPress site’s theme, design or layout.

 

The game of URLs

While the migration of your WordPress website will bring about some changes in your new website, you can make efforts to ensure that URLs stay the same. To keep this in a loop, you must note down your old URLs. After the migration is complete, check that your 301 redirects are working properly.

 

Wrap-up

Migrating an existing website is a tough task. We agree that a lot of research and awareness can go into this process, if we want to get this done the right way. With this checklist, we hope that we have covered the basic tips that will help you with your pre- and post- website migration issues.

For a detailed migration guide, kindly refer to the WordPress codex.

If you have some website migration tips up your sleeves, feel free to share them with us through the comments below. We always look forward to receiving your feedback and suggestions.

wordpress website migration

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May 31, 2017 at 03:23AM
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Sinterit Introduces Powder Sieve to Complement the Lisa 3D Printer - First Desktop SLS System on the Market

5/31/2017

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Sinterit Introduces Powder Sieve to Complement the Lisa 3D Printer - First Desktop SLS System on the Market

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In 2014, we were introduced to Sinterit, founded by a group of former Google employees who formed their own 3D printer company. Their first product was the Lisa, an affordable SLS 3D printer that debuted in 2015. The 3D printer and the company have both shown a great deal of promise, with Sinterit bringing in a fresh €1.1 million in funding this year from FIT AG. The appeal is easy to understand – SLS (selective laser sintering) machines have traditionally been industrial-sized and industrial-priced, with costs running well into the hundreds of thousands of dollars. Sinterit Lisa, meanwhile, is a desktop-sized SLS 3D printer that costs around $15,000.

Now the young company is introducing a new product – not a 3D printer this time, but a tool to make SLS 3D printing even easier for consumers. Sinterit has developed a sieve for the Lisa 3D printer that automates the powder sieving process, making it faster, easier and cleaner. It’s also eco-friendly and cost-effective, allowing the user to reuse the powder multiple times.

With dimensions of 338 x 330 x 585 mm, the sieve is a little bit smaller than the 3D printer, and can sieve five liters of powder, greatly reducing the requirement for time-consuming manual work. After the sieving is complete, the device automatically shuts off. Users can also change a mesh in the sieve to optimize it for different powder materials.

Terms like “plug and play” or “user friendly” don’t generally make you think of SLS 3D printing right away, but they fit the Lisa and its accessories, including the sieve, well. The Lisa itself does not require calibration; it’s ready to go as soon as it’s removed from the box. A four-inch touchscreen, built-in camera and WiFi capabilities make operation and monitoring easy, and recently Sinterit added a couple of new features including automatic leveling of the powder surface and automatic setting of the bed height. A few of the Lisa’s specifications, to refresh your memory:

  • Dimensions: 65 x 55 x 45 cm
  • Weight: 35 kg (77 lbs)
  • Build volume: 150 x 200 x 150 mm
  • Layer thickness: 0.075 – 0.175 mm
  • Print bed: Heated

The Lisa spreads layers of nylon powder and sinters them with a laser. Materials include the finely detailed PA12 Smooth and the flexible, rubberlike Flexa Black. Advantages of SLS 3D printing over FDM or SLA include the ability to produce complex parts with moving components all in one piece, as well as the ability to 3D print without supports. The Lisa makes complicated builds easy, which is in line with Sinterit’s mission to simplify additive manufacturing through their extensive software knowledge.

In addition to the sieve, the Lisa is sold with a sandblaster that cleans excess powder from completed 3D printed objects. The three machines together create an end-to-end system that makes every stage of the SLS process simple, quick and relatively inexpensive. If you’re interested in purchasing the system, you can contact Sinterit directly or find a local reseller here.

Sinterit is based in Krakow, Poland and ships its products all over the world. Though it’s only three years old, the company seems as though it’s been around for longer, racking up an impressive number of awards already in its three years of existence. Sinterit won the formnext Startup Challenge in 2015 and the FabCon 3.D Start-up Award in 2016, while the Lisa was named the “Best New Polish Printer 2015.” The company has stayed busy, creating accessories such as the powder sieve, which allows users to have a full additive manufacturing factory right in their own offices and homes.

For more information, you can contact Sinterit here. Below, you can see a video of the full Sinterit Lisa system, complete with sieve and sandblaster:

VIDEO

 





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via 3DPrint.com | The Voice of 3D Printing / Additive Manufacturing https://3dprint.com

May 31, 2017 at 02:35AM
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GE Additive Education Program Selects Over 400 Schools to Receive 3D Printers Impacting Over 180000 Students Around the World

5/31/2017

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GE Additive Education Program Selects Over 400 Schools to Receive 3D Printers, Impacting Over 180,000 Students Around the World

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GE, well known as a big-name end-user and additive manufacturing innovator, has invested around $1.5 billion in manufacturing and additive technologies. The company acquired a 75% stake in Concept Laser and 76.15% of Arcam AB last year, as the company set about moving forward with bold moves in additive manufacturing. It also developed additive applications across six GE businesses, including its dedicated GE Additive branch. In early 2017, GE announced that it would be investing $10 million over the next five years in the GE Additive Education Program (AEP), a two-part educational initiative that’s designed specifically to foster and develop students’ skills to prepare them for the workforce.

Even though 3D printer costs are lower, and the industry has an increased focus on schools and educational 3D printers, the technology is not affordable for a lot of schools. That’s why the AEP’s mission is to provide schools at the primary, secondary, and collegiate levels with 3D printers. $8 million of GE’s investment was designated to provide metal 3D printers to higher education institutions, while $2 million was set aside to give desktop 3D printers to primary and secondary schools. The worldwide response was huge: GE Additive received over 250 applications from colleges and universities, and over 500 applications from primary and secondary schools. A team of GE specialists evaluated each school in order to determine the final selections.

GE Additive has announced that it has chosen more than 400 schools around the world to receive 3D printers as part of the program. As part of its commitment to developing future additive manufacturing talent around the world, GE will be sending a desktop polymer 3D printer package to around 400 primary and secondary schools, and a metal 3D printer to eight universities; globally, this initiative will reach over 180,000 students.

In January, GE stated, “We are looking to support a diverse cross-section of schools, representing a variety of sizes, types and cultures from around the world.”

Primary and secondary schools all over the world, including the US and Canada in North America; Germany, Spain, and the UK in Europe; and China and India in Asia, will have access to the AEP’s 3D printer packages. Each package will include one XYZprinting printer and one Polar 3D printer, both of which are Polar Cloud-enabled polymer printers.

Additionally, the schools will receive Polar 3D’s STEAMtrax curriculum, which comes with a two-year license, six rolls of 3D printing filament, and its “Tinkering with Turbines” module kit, where students will research types of energy and then have the opportunity to design, print, and test a wind turbine model that transforms wind energy into electric energy.

Polar 3D acquired STEAMtrax from 3D Systems back in 2016. The innovative curriculum integrates 3D printing technology and engineering with core academic knowledge in several STEAM (science, technology, engineering, arts, math) subject areas. Each lesson uses 3D design, 3D printing, and 3D scanning technology as an important part of the STEAMtrax Engineering Process, and students can participate in relevant learning scenarios that encourage problem solving, communication, collaboration, and critical thinking skills. The curriculum modules offer hands-on learning stations and are available in print or digital platforms.

Mohammad Ehteshami, Vice President of GE Additive, said, “Additive manufacturing and 3D printing is revolutionizing the way we think about designing and manufacturing products. We want a pipeline of engineering talent that have additive in their DNA. This education program is our way of supporting that goal.”

In addition to providing the primary and secondary schools with desktop 3D printers as part of the first year of its AEP, GE will be giving eight universities a $250K Concept Laser MLAB Cusing 100R metal 3D printer.

The following schools will receive a Concept Laser metal 3D printer:

  • Auburn University
  • Boston University
  • Iowa State University
  • North Carolina State University
  • Ohio State University
  • University of Cincinnati
  • U.S. Naval Academy
  • University of New South Wales

GE has been an active supporter of education for over 100 years, focusing on the areas that can improve student outcomes; the company has invested over $225 million to support public education in just the US. By helping educational institutions give students access to 3D printers, the worldwide adoption of additive manufacturing is accelerated. GE Additive will deliver 3D printers to the chosen schools later this year. If your school is interested in the AEP, GE will continue to provide 3D printers to schools over the next four years; the next application window, which will be open during the first quarter of 2018, will be announced on the GE Additive website.

 





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via 3DPrint.com | The Voice of 3D Printing / Additive Manufacturing https://3dprint.com

May 31, 2017 at 01:42AM
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Erin and Brian Wedding Invitation

5/31/2017

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Erin and Brian Wedding Invitation

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Lead Image

Designed by Bob Ewing

Printed by Mama's Sauce

It should come as no surprise that if a family member of the French clan that runs French Paper is getting married the wedding invitation would be printed in their own paper. Still, the invite manages to surprise with a few cool moves: gluing a mint green light paper to a cover weight kraft paper for a lovely combination; the tone on tone industrial pattern on the mint paper; and all the nice typography by Bob Ewing and classy printing from Mama's Sauce. Erin and Brian Wedding Invitation
Erin and Brian Wedding Invitation
Erin and Brian Wedding Invitation
Erin and Brian Wedding Invitation
Erin and Brian Wedding Invitation
Erin and Brian Wedding Invitation
Erin and Brian Wedding Invitation
Erin and Brian Wedding Invitation
Erin and Brian Wedding Invitation

Production Details

Client
Erin and Brian

Quantity Produced
–

Production Cost
–

Production Time
–

Dimensions (Width × Height × Depth)
–

Page Count
–

Paper Stock
Envelope: French Paper / Kraft-Tone / Packing Chip Kraft / 100C
French Paper / Kraft-Tone / Ledger Green Kraft / 70T
Insert: French Paper / Kraft-Tone / Packing Chip Kraft / 100C

Number of Colors
Envelope: 2 colors
Insert: 1 Foil Stamp, 1 Spot Color, Deboss

Varnishes
–

Binding
–

Typography
–

Many thanks to our ADVx3 Partners




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May 31, 2017 at 01:37AM
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