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With one misspelled word, President Trump gifts Twitter the #covfefe meme http://ift.tt/2scOhSe Covfefe: sometimes it takes something special to make you step back and realize the state of the world you live in. That’s what happened this Tuesday evening in the U.S. when President Trump gifted the internet a very unexpected present: the covfefe meme. Within an hour of the misspelled word going out in a tweet to his 31 million followers, “covfefe” had become Twitter’s No. 1 trending hashtag worldwide. It is even trending in countries outside of the U.S. At the time of writing, the tweet was sent one hour ago and still had not been deleted. Over that period, it racked up nearly 35,000 retweets and over 42,000 likes. As you’d expect, Twitter users — one of the internet’s most enthusiastic meme-loving communities — seized on the error, which has become the source of much comedy. Update: The President has now deleted the original tweet, but then made light of his error with another 140 character missive. Here are some of the favorite #covfefe tweets from today: Featured Image: Pete Marovich/Bloomberg/Getty ImagesSocial Media via Twitter – TechCrunch https://techcrunch.com May 31, 2017 at 09:05AM
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How To Engage With Your Followers In Real Life (IRL) http://ift.tt/2snyTBB Any day on your commute, look around and notice how many people have their faces glued to their phones. In lectures, you’ll see students tweeting while their professors try to teach. When your friends go out to the bar on the weekend, they bring Snapchat with them. Real moments become hard to enjoy when every action is gauged by its shareability on Instagram. With this in mind, I recently wondered how I could engage my social network “in real life” (IRL). I wanted people to put down their phones and talk again. Here are a few things I came up with. Feel free to use these suggestions to reconnect with your tribe as well. 1. Host a MeetupWhen I first noticed how cell phones were controlling us, ironically, I decided to take to Twitter. I voiced my dismay with how people weren’t engaging with each other in real life. So, I proposed to my followers that we should have a creative meetup. The event would be for anyone who’d want to take cool photographs or get photographed at a park in New York City. I wanted to bring everyone on my timeline to one place for one reason—to engage with each other in real life. Before I knew it, hundreds of people were showing interest in the meetup. They too had become jaded with how the Internet had taken hold of our lives. To my surprise, about 50 people showed up.
Everyone who attended the meetup posted about it on social media. My follower numbers jumped and profile views were in the tens of thousands after just a few days. This is a great example of IRL marketing. Bring your followers to a given location with a specific purpose in mind. You’d be surprised how many people will come together for a cause. 2. Start a ClubA few weeks after my meetup, I received a direct message from a friend. He decided to start a book club with some of his social followers. The club would meet once a week at a park in the city. As a professional social media practitioner, I recognized this as a real opportunity. Building a club with your followers is a great way to get to know them in person. It’s organic and you don’t have to hide behind a keyboard to showcase your brand or who you are. 3. Stream Live Q&AsGoing on Instagram Live or Facebook Live isn’t necessarily engaging with your followers in real life, but it is engaging with them in real-time. Ask your followers to prepare questions for you. This is a great way for them to get to know you. Don’t have enough followers to get questions from? Try looking up “Personal questions” on Google. In my experience, answering deep questions on live video has been a great way to build relationships both online and offline. I’ve made it my mission to bridge the gap between social media and the real world. If you have any supporting ideas on how to engage with your followers in real life, please comment below. The post How To Engage With Your Followers In Real Life (IRL) appeared first on Social Media Explorer. Social Media via Social Media Explorer http://ift.tt/xMddWR May 31, 2017 at 06:44AM
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Justin Bieber searched 'MDMA used for' on YouTube and Instagrammed the results http://ift.tt/2qB9JmI Justin Bieber searched 'MDMA used for' on YouTube and Instagrammed the resultsImage: photo by FABIO TEIXEIRA/Anadolu Agency/Getty Images Since Just Bieber returned to Instagram, he's used the platform for art, whether he's announcing his conjunctivitis diagnosis of documenting his abs. This morning, Bieber Instagrammed 26 times in a single hour, including a TMZ screenshot of himself getting into an altercation and a photoshop of his head on Halsey's body. In his endless thirst for wisdom, he also apparently searched for uses of ecstasy on YouTube and shared a video of what he found out, because he is a generous soul who can't help but let his fountain of knowledge spill out onto the streets.
The video is a compilation titled "WHEN PEOPLE GET HIGH AS F*CK." and it's not one of the top results for "MDMA used for" so it seems like Bieber went down quite the rabbit hole. The clip Bieber shared transitions from a Jerry Springer to an interview with a shirtless man. A woman asks, "What do you think the meaning of life is?" The bearded subject, in true Bieber fashion, responds, "To live in the mystery and to find purpose." Damn, true. Social Media via Social Media http://ift.tt/1N1mMj1 May 31, 2017 at 05:18AM
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A 'deep like' is the worst thing that can happen when you're lurking on Instagram http://ift.tt/2sn0Auj I was 92 weeks deep in a stranger's Instagram account when something truly terrible happened — my finger accidentally double-tapped the screen, resulting in the dreaded "deep like." Cue: panic, profound regret, and infinite embarrassment. A deep like is the moment you accidentally "like" a really old photo when lurking on someone's Instagram profile. Many of us are guilty of deep liking, and others live in fear of the dreaded moment our finger slips and hits the heart button by mistake. I'd been seeing a guy for a few months when things began to turn sour. I wasn't sure if I was being ghosted or if he was seeing someone else. Naturally, I conducted an investigation. And a highly dangerous one at that. First I trawled the photos Matt was tagged in. My heart began to race as I saw a new photo — posted by his housemate — in which he was standing behind a very pretty woman. Who is she? Why is he standing beside her? I instantly clicked on the account and began trawling this stranger's feed for clues. And that's when it happened. Ninety-two weeks in, I liked a photo of this random bloke's grandparents eating a roast dinner. And, I saw my life — and soon-to-be-over relationship — flash before my eyes. I'm not alone in this deeply real struggle. Student Maria Bendo says her "deep like experience" happened when she was perusing the Instagram account of an old high school peer who she'd never spoken to before. "I was going through old photos to see what they had been up to, found out they had a baby and I accidentally liked a picture of their baby that was almost a year old," says Bendo. She says she's usually pretty stealthy when "deep-diving," but something went wrong on this particular occasion. "I immediately un-liked it, closed the app and genuinely contemplated deleting my account, hoping that they would never see the notification (a delusional thought)," says Bendo. She says she was "absolutely mortified" and made her account private rather than deleting her account altogether. Ligia Amaral — who works in PR — says she was "skimming through" a friend of a friend's profile — a woman who she'd never met — and accidentally double-tapped while she was trying to zoom. "In that moment, it felt like time froze and my heart sunk down in my stomach," says Amaral. "It's almost weirder when it's someone you have mutual friends with than a randomer — so I quickly picked myself up and changed my Instagram name AND handle to @ligialamaral so that when she searched for me, she wouldn't be able to find me," says Amaral. Ever since then, Amaral has used the account she set up for her cat for all her Insta lurking needs. She says it saves her the embarrassment because no one thinks twice about a cat liking one of their photos. Account executive Siobhán Meehan says she was on the "receiving end of a deep like" of a photo that was a couple of weeks old.
"The person who liked the photo turned out to be my ex-boyfriend’s new girlfriend and she had liked a picture of me and my new boyfriend," says Meehan. The new girlfriend immediately unliked the photo, but she wasn't fast enough: Meehan still got a notification. "She was clearly have a good old stalk on my profile and accidentally double-tapped," says Meehan. Awkward! If you find yourself falling prey to a deep like situation, there are a few ways to style it out to minimise the brutal humiliation of being caught red-handed. Some people recommend immediately un-liking the photo and then liking a more recent photo, so that the push notification doesn't seem too suspicious. Others prefer to set their Insta accounts to private for a day, or change their Instagram handles. Regardless of your choice of style-out, don't worry too much. Because, if we're being honest with ourselves, how much attention do we really pay to the strangers who like our Instagram photos? Not much. But, deep liking is an experience that's best avoided if you can. Social Media via Social Media http://ift.tt/1N1mMj1 May 31, 2017 at 04:17AM
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How to Become the Most Persuasive Copywriter on the Planet http://ift.tt/2qAL1ic Copywriting, when compared to other forms of writing, is a different kind of animal. It’s not necessarily about writing well. It’s about writing persuasively. It doesn’t matter if you’re a world-class wordsmith or a literary genius. If you can’t effectively move readers through the proper sequence of steps and ultimately convince them to buy, your conversions are going to suffer. Now, I’ll be the first to admit I’m not the world’s greatest writer. You probably won’t see me publishing a novel anytime soon. But I’d like to think I’m good at copywriting, which, in its simplest form, is “the act of writing text for the purpose of advertising or other forms of marketing.” In this post, I’d like to provide you with a straightforward formula you can use to become a highly persuasive copywriter with the end goal of maximizing conversions. I’ll explain both the basic structure and the specific techniques you need to use to become more persuasive. Start with a killer value propositionResearch from Nielsen Norman Group found that you have a very small amount of time to grab a visitor’s attention before they leave your page. In fact, you usually have a max of 20 seconds. Your first order of business is to make it abundantly clear what your value proposition is. Now, there are several ways to go about this, but I believe in keeping things simple. Getting too complex tends to dilute the message and confuse prospects. What I’ve found to be most effective is keeping my value proposition short, sweet, and clear. Like this: I think the Moz homepage does a really good job at this as well: Don’t make them guess what you’re offering. Let them know in a split second what you are offering with your crystal clear value proposition. To accomplish this, try to condense the essence of your product down to just a few words. Swiftly move to the benefits“What’s in it for me?” That’s what most visitors are thinking after hearing your value proposition. But here’s the thing. Most people have a tendency to emphasize features over benefits. But it should be the other way around. Just look at this Venn diagram from ABC Copywriting: Notice that benefits are valued over features. Of course, you need to explain how your product works. But you can elaborate on that later. What you want to do first is explain how the product fulfills a need or desire. In other words, explain how your customers’ lives will be better after they buy your product. Here’s a great example from Moz: See how prospects instantly understand the benefits of using Moz? It will save them time and make things more efficient. They also don’t have to worry about deciphering complex data because Moz takes care of this for them. When it comes to describing benefits, there are three main types to cover:
This illustration from ABC Copywriting explains these various types of benefits in more detail. As they point out, “Benefits need not be unique, but they must be compelling.” Keep this in mind when deciding on an angle. I personally find that it’s best to highlight the benefits before getting down to the nuts and bolts of the features. That way prospects should be more receptive and willing to wade through the details. But if you go the other way around and cover the features before the benefits, you’re probably going to lose a sizable portion of your leads. Just sayin’. Now explain the features“What’s in the box?” That’s what Brad Pitt’s character David Mills wanted to know in the closing scene of the movie Seven. While the contents of the box were quite grisly (his wife’s severed head), this question demonstrates the importance of promptly telling your leads what they’ll get by making a purchase. In other words, let them know what’s in the box. They already know what you’re offering and what the benefits are. Now it’s time to succinctly break down the features of your product. Again, I feel like Moz pulls this off flawlessly, so I’ll use this as an example: I prefer breaking features down into bullet points or concise little sections like Moz does. “Digestibility” is huge, and you want to present your product’s features in an easy-to-absorb, intuitive way. You also want to touch on specifics to distinguish your product from competitors and to add a sense of value. Here’s how I did this with Quick Sprout: Keep it simple, but include a few key details that explain why your product is the bee’s knees. CTABy now, your prospects should understand what your product is, how it will benefit them, and what the features are. Your final task is to tell them what to do next. In other words, it’s time for your CTA. You can liken this to battling a boss in the final level of a video game. It’s arguably the most challenging aspect of the process, but if you’ve done what you were supposed to do in the previous steps, you should see a reasonable conversion rate. Once again, simplicity reigns supreme, and I see no reason to complicate your CTA. Here’s how I approach it on Quick Sprout: And here’s what it looks like on NeilPatel.com: Notice that it’s very clear what action I want prospects to complete. As always, I strongly recommend doing at least some basic A/B testing on your CTA to see what works best. Some specific elements to test include:
Being hella persuasiveOkay, now we’ve covered the basic structure of well-crafted copywriting. The general structure of a landing page should be roughly as follows:
But how do you ensure you’re hitting all the right notes and being highly persuasive? Obviously, the value proposition and benefits will offer some motivation, but here are some other things I’ve found to be impactful. Make your content scannableI’m not going to launch into a huge sermon about the importance of creating scannable content. You probably already know people read online content differently than they do offline content. But if you want to efficiently get prospects from Point A (your value proposition) to Point B (your CTA), it helps to make everything in-between easily scannable. Luckily, the formula for scannable content is quite easy. Just include headers, bullet lists, and a considerable amount of white space along the way. Apple, being the savvy marketers they are, do this perfectly on their MacBook Pro landing page. Here are a couple of screenshots: It’s seamless. Persuasive wordsAn article on Business 2 Community talks about the three different brains we have:
According to the article,
So if there was ever a copywriting hack, it’s using highly persuasive words that make the “old part of the brain light up.” Here’s a list of those words: And according to research, the five most persuasive words in the English language are the ones in blue, which are:
Peppering these words throughout your copy in key locations should have a noticeable impact on conversions. Social proofThis is my last point, and it’s a biggie. Incorporating social proof into your copy is the icing on the cake. This was actually one of Robert Cialdini’s six principles of persuasion,
I’m not going to go into all the gory details of social proof here. You can learn about it from this Kissmetrics article. But I will say that testimonials are usually your best bet, pound for pound. Here’s how I incorporate them into my landing page on NeilPatel.com: You can also use things like:
Just be practical, and provide whatever type of social proof you think would most persuade your prospects to take action. ConclusionThe way I look at it, there are two main components of effective copywriting. The first component involves properly structuring your content so that it’s presented in a logical, sequential manner. This means explaining your product in a way that makes sense to an average person and systematically covering your value proposition, benefits, features, and CTAs. The second component is weaving in persuasive elements to quell fears, clear up any misunderstandings, and ultimately motivate prospects to take action. By appealing to people on these two different levels, you can create very persuasive copy and crush it from a conversions standpoint. What do you think is the single most important aspect of persuasive copywriting? Social Media via Quick Sprout http://ift.tt/UU7LJr May 31, 2017 at 03:00AM
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The Facebook Algorithm Demystified: How to Optimize for News Feed Exposure http://ift.tt/2slwIhL
Wondering how to appear in more people’s news feeds? Facebook’s algorithm dictates who sees your content and who doesn’t. In this article, you’ll discover how the Facebook algorithm works, and how marketers can optimize their posts for maximum news feed visibility. The Facebook Algorithm Demystified: How to Optimize for News Feed Exposure by Paul Ramondo on Social Media Examiner.
#1: How Facebook’s News Feed Algorithm Ranks Your ContentAdam Mosseri (VP, News Feed at Facebook) recently broke down the four steps Facebook uses to rank your content in the news feed during 2017’s F8 Summit. He first explained that an algorithm is “a formula or set of steps for solving a particular problem.” He then presented a real-world problem to illustrate how it works; specifically, what to order his wife at a restaurant. To find a solution, Adam breaks this problem down into four steps:
By activating this process, Adam is executing an algorithm in his head. Which is what we all do every day. Similarly, Facebook’s algorithm uses four steps to help it decide how to rank your content in the news feed. Facebook’s algorithm uses four steps when deciding how to rank content in the news feed. Those steps are:
Inventory When you first open your news feed, Facebook’s algorithm takes an inventory by looking at all of the stories posted by your friends and the pages you follow (in the same way Adam checked to see what was on the menu). Signals Facebook then considers all available data and tries to make an informed decision about how interested you may be in a certain story. Facebook calls this data “Signals”. There are hundreds of thousands of them that Facebook considers to rank your content, such as who posted a story, what phone a user is on, what time it is right now, how much bandwidth you have, and so on. (More on these signals below.) Predictions Facebook then uses these signals to help make predictions and calculate the probability of certain outcomes; for example, how likely you are to comment on a story, share a story, spend time reading a story, and so forth. Facebook looks at a variety of signals to rank content and determine what to show in the news feed. Score After making these predictions and calculating the probabilities, Facebook consolidates the information to calculate a “relevance score,” a number that represents how interested Facebook thinks you may be in a certain story. It’s worth noting that Adam made a point of stressing that Facebook doesn’t really know how interested you are in a certain story; it’s an educated guess at best. Facebook tries to predict what content users will want to see in the news feed. This ranking process occurs each and every time you open Facebook, and ultimately determines what your feed looks like. Facebook calculates a relevance score based on a variety of factors, which ultimately determines what users see in the Facebook news feed. #2: The Signals Facebook Considers When Ranking Your ContentOne massive takeaway from Adam’s keynote was “the most critical input into what you see in your news feed is who you decide to friend and what [pages] you decide to follow in the first place.” This makes sense, as these critical inputs will largely determine how Facebook interprets the myriad of signals it looks at when ordering a news feed that’s most relevant to your interests. Some of the specific signals that will affect your ranking on Facebook include: Who posted a story
Engagement
These signals affect how your content is ranked in the Facebook news feed. When the story was posted
Story type
#3: The Predictions Facebook Makes When Ranking Your ContentFacebook takes into account each user’s network of friends, the pages they follow, and the signals above to make a series of predictions and probabilities, namely the likelihood:
This results in a relevance score, and thus a news feed that’s unique to every person on Facebook. Each Facebook user has a unique news feed. #4: How to Optimize Your Content for the Facebook AlgorithmAs marketers, you always want your content to be seen by as many people as possible, especially now that there’s more noise than ever before. Adam’s recent keynote has reinforced just how important it is to create content that’s relevant, valuable, and interesting for your target audience. If you don’t do this, it’s likely you’ll appear in fewer news feeds. The following list of tips will help you create content that reaches as many news feeds as possible (based on the insights from Adam’s keynote above): Maintain a Facebook page that minimizes negative feedback from users over its life span. Proofread your copy and double-check your links before posting to your page. Create content likely to elicit positive feedback from your audience, in the form of positive comments, likes, or reactions, which are now weighted so they affect post ranking slightly more than likes. Facebook reactions affect your content ranking slightly more than likes. Publish content that promotes engagement and an investment of time from your audience; video content is an excellent option here. Post content that’s social and shareable, like this visual post from The Awkward Yeti. Create content that your Facebook fans will want to share. Create posts that are likely to result in your audience liking, commenting, and sharing with their friends. This post from Silverwood Theme Park was shared over 500 times in just 6 hours. Facebook content that receives lots of shares and likes will reach more news feeds. Create posts that are likely to result in people clicking on your links, photos, copy, videos, and other content. This post from Travel & Leisure prompts anyone who’s looking for a good deal on an island getaway to click and learn more. Maintain a consistent content schedule. Publish Facebook content that will result in clicks on links, photos, videos, and more. Build an audience and following that are relevant to your overarching goals as a business, and create content that maps to those goals. You can check the makeup and interests of your Facebook page’s audience using Audience Insights and selecting the People Connected to Your Page option. Research your Facebook fans’ demographics, interests, and behaviors using Audience Insights. Tactics to Stay Away From
Final Thoughts Remaining visible in the news feed will continue to become more challenging as the amount of noise on Facebook continues to increase. That’s why it’s now more important than ever to focus on creating relevant content that your audience will welcome in their news feeds. If you can continue to give your audience content they find relevant and enjoyable, it appears Facebook will continue to show your content in their news feeds. What do you think? What are you doing to improve visibility in the Facebook news feed? Please share your thoughts in the comments below. The Facebook Algorithm Demystified: How to Optimize for News Feed Exposure by Paul Ramondo on Social Media Examiner. Social Media via http://ift.tt/eZnnjC May 30, 2017 at 10:08PM
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You used to call Trump on his cellphone http://ift.tt/2qyemOa You used to call Trump on his cellphoneImage: chip somodevilla/Getty Images Trump know when that hotline bling, that can only mean one thing.
Ever since I left the city, you, you, you ...
I got fake people showin' fake love to me. Straight up to my face, straight up to my faaaace.
I know way too many people here right now. That I didn't know last year—who the f*ck are y'all? I swear it feels like the last few nights. We've been everywhere and back. But I just can't remember it all. What am I doing? What am I doing? Social Media via Social Media http://ift.tt/1N1mMj1 May 30, 2017 at 03:37PM
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Ballmer explains why he invested in Twitter http://ift.tt/2sk1N5w Former Microsoft CEO Steve Ballmer took the stage at Code Conference on Tuesday and talked about why he took a large position in Twitter. “There’s a real opportunity to make that a valuable economic asset,” said Ballmer, defending his decision to invest in what has been a volatile ride for the social media company. He believes in its potential because it “gives people a chance to communicate directly with the people they want to talk to in the world.” At one point Ballmer owned 4% of the company, but he decline to say how much he still owns, just referring to it as a “large percentage.” He denied rumors that Microsoft tried to acquire Twitter when he was at the helm, but did think it was possible that they’ll end up getting bought. “The business over time will either get sorted through or it will be an appropriately valuable asset for somebody to buy,” he said. Ballmer also echoed a common concern that it would be too difficult for Jack Dorsey to remain CEO of both companies. “Being a CEO of two things I can’t even imagine.” Don’t expect Ballmer to be making more investments. He said that he changed his mind about stock investing right now and he’s “back to bonds and index funds.” He also talked about why he recently launched USAFacts, a website that keep tabs on government spending. He explained that the project stemmed from his frustration that budget data wasn’t as easy to find as a corporate 10-K (business annual filing). “It was almost impossible to find this stuff,” Ballmer said about his search for a detailed breakdown of government spending. So he hopes that his site will be a resource for policymakers, journalists and anybody who is curious where their tax money is going. Ballmer now spends a lot of his time with the Los Angeles Clippers, a basketball team that he owns. He talked about he “hates” seeing people looking at their phones at the games and that he’s been looking at augmented reality to improve the experience in the arena. Featured Image: Microsoft Sweden/Flickr UNDER A CC BY 2.0 LICENSE (IMAGE HAS BEEN MODIFIED)Social Media via Twitter – TechCrunch https://techcrunch.com May 30, 2017 at 12:39PM
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Kathy Griffin's bloody Trump photo gets the internet to agree on something http://ift.tt/2qxo4R5 Kathy Griffin's bloody Trump photo gets the internet to agree on somethingImage: Cordeiro/REX/Shutterstock Republicans and Democrats agree: Kathy Griffin did something disgusting. Griffin — who you might know from, um, Suddenly Susan and reality shows I guess?— posed in a blue dress with the fake, decapitated head of Donald Trump in a photo. It's gross. Seriously, if you're eating something right now, look away. OK, here's the photo, via TMZ: She was trashed on social media by liberals and conservatives.
There are plenty of other tweets, too, but it's a toxic cesspool that pretty much boils down to "SEE THIS IS LIBERAL HATE" and "TRUMP SUPPORTERS BASICALLY DID THE SAME THING TO OBAMA." This sums it up:
In case you're wondering, yes, people are tweeting about it to the Secret Service, who seem to be indirectly responding to the outrage.
Griffin responded to the whole thing with a reference to a Trump comment about NBC (and former Fox News) host Megyn Kelly.
And so this stupid year rolls on. Social Media via Social Media http://ift.tt/1N1mMj1 May 30, 2017 at 11:47AM
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Twitter tests rounded buttons and thumbnails…because that’s the problem? http://ift.tt/2rlNAaV Twitter is testing a new interface for its mobile applications on iOS and Android, which involve rounded profile images, buttons and other features. It’s unclear what advantage going “round” would bring, as the style’s adoption among app makers and designers tends to be more of trend that ebbs and flows over time, rather than a format that’s proven to have a significant advantage over the classic and familiar square/rectangular style. One argument for introducing rounded icons could be that it makes it easier to differentiate an app’s users from the content – like the photos or albums being posted to the service, for example. (You can see an example of this here on Quora where a Facebook designer showed how this worked in Instagram’s activity feed to differentiate the people from the photos they had liked.) However, for a service like Twitter that’s constantly tweaking its user interface and even how its core feature set functions – like what counts toward the 140 characters or how replies work – messing around with rounded thumbnails and buttons seems like a bit of a time-waster. After all, Twitter’s product issues over the years have stemmed from trying to take a service that ultimately appealed to the more tech-savvy individuals and trying to make it something that also works for the everyday, mainstream user. Twitter’s earliest adopters and power users have reveled in its more obtuse features like the app’s once purely reverse-chronological feed, its built-in constraints on character count that force brevity, and its “secret club” nature where users hacked their own way of communicating on top of Twitter’s platform – whether that was by writing “RT” to kick of retweets, putting a period (“.”) before replies to make them more visible, or numbering tweets to share longer thoughts as “tweetstorms,” for example. By now, one would think Twitter would know that its app won’t ultimately be more or less usable because of how its profile icons look, or whether the tweet button is round or rectangular. It will be usable if it respects its user base, by addressing spam and harassment head-on. It will be adopted if it offers an easy way to both watch and participate in the kind of online conversations you can’t have on other social platforms, like Facebook. And it can attract more users if it serves as the exclusive home to content you can’t get elsewhere. (Twitter hopes this will be its its live streamed videos, but in reality, it’s Trump’s tweets that drove its user numbers up in recent days.) But nevertheless, Twitter likes to test things, so bring on all the rounded stuff, I guess? Android Police first spotted Twitter’s new look last week, when it was then available in the Android alpha application. We’ve also heard from iOS beta testers that they have the new look as well. Image credit: above, Android Police Specifically, the thumbnail images are rounded both on user profiles and next to tweets, and other buttons are rounded, too, like the “Edit Profile” button and the “Tweet” button in the compose screen. The search boxes and buttons also have a rounded theme. Other changes may also be in the works, too, like the use of new fonts. Whether or not any of these change make their way to the wider public remains to be seen. Twitter declined to officially comment on the test, but we understand from those familiar with the experiment that it’s now running on both iOS and Android with the intention of determining whether the update makes Twitter easier to use. ¯_(ツ)_/¯ Social Media via Twitter – TechCrunch https://techcrunch.com May 30, 2017 at 11:09AM |
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