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Tool Helps Firms Comply With Anti-Spam Laws

3/30/2021

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Tool Helps Firms Comply With Anti-Spam Laws

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DRT Cyber Inc. has launched an email privacy-compliance platform to help companies observe anti-SPAM legislation worldwide. 

The new tool, RAVEN, is platform- and client-agnostic, covering emails sent from mobile devices, laptops or web interfaces, the company says. It is now being offered in beta to a select group of clients prior to rollout.

RAVEN is designed to help businesses comply with “the stringent, complex and evolving local and international anti-SPAM laws,” states David Taylor, president of DRT Cyber and parent VersaBank. RAVEN will help avoid “costly and damaging inadvertent errors,” Taylor adds. 

The solution acts as a centralized system of record for all consents and unsubscribes for all email platforms, the company says. 

It is configurable by customers and allows for organization-specific rules or groups of users within a company.

In addition, RAVEN covers one-to-one emails sent by employees using such platforms as Outlook or Gmail, and email blasts from bulk mail platforms and CRM systems. 

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The firm adds that RAVEN integrates with existing email client and server solutions.  

Compliance is “a massive and continual challenge for businesses globally — one that can come with a huge cost, both monetary and reputational, for those that are unsuccessful in doing so," Taylor says.

VersaBank provides digital banking and cyber-security solutions.

 

 





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March 30, 2021 at 04:32PM


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