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<channel><title><![CDATA[RICK REA: Helping You Grow Through Online Marketing - Mobile Marketing]]></title><link><![CDATA[https://www.rickrea.com/mobilemarketingnews]]></link><description><![CDATA[Mobile Marketing]]></description><pubDate>Mon, 13 Apr 2026 10:29:34 -0500</pubDate><generator>Weebly</generator><item><title><![CDATA[TiVo Builds Performance Data Play From Home To Car]]></title><link><![CDATA[https://www.rickrea.com/mobilemarketingnews/tivo-builds-performance-data-play-from-home-to-car]]></link><comments><![CDATA[https://www.rickrea.com/mobilemarketingnews/tivo-builds-performance-data-play-from-home-to-car#comments]]></comments><pubDate>Mon, 13 Apr 2026 13:44:26 GMT</pubDate><category><![CDATA[Uncategorized]]></category><guid isPermaLink="false">https://www.rickrea.com/mobilemarketingnews/tivo-builds-performance-data-play-from-home-to-car</guid><description><![CDATA[https://ift.tt/oiE6aycTiVo Builds Performance Data Play From Home To Carhttps://ift.tt/rEv2ywZTiVo Ads President Matt Milne believes the scale and engagement of the company's footprint remains largely unreachable via traditional CTV media buys, and that deterministic viewership data across screens helps brands find audiences they were not currently reaching.Mobile Marketingvia MediaPost.com: mobile https://ift.tt/Nkg9QvcApril 13, 2026 at 08:23AM [...] ]]></description><content:encoded><![CDATA[<div><div id="540490393124604715" align="left" style="width: 100%; overflow-y: hidden;" class="wcustomhtml">https://ift.tt/oiE6ayc<br><br>TiVo Builds Performance Data Play From Home To Car<br><br>https://ift.tt/rEv2ywZ<br><br>TiVo Ads President Matt Milne believes the scale and engagement of the company's footprint remains largely unreachable via traditional CTV media buys, and that deterministic viewership data across screens helps brands find audiences they were not currently reaching.<br><br><br><br>Mobile Marketing<br><br>via MediaPost.com: mobile https://ift.tt/Nkg9Qvc<br><br>April 13, 2026 at 08:23AM</div></div>]]></content:encoded></item><item><title><![CDATA[AT&amp;T Verizon Press SCOTUS To Nix Privacy Fines]]></title><link><![CDATA[https://www.rickrea.com/mobilemarketingnews/atampt-verizon-press-scotus-to-nix-privacy-fines]]></link><comments><![CDATA[https://www.rickrea.com/mobilemarketingnews/atampt-verizon-press-scotus-to-nix-privacy-fines#comments]]></comments><pubDate>Fri, 10 Apr 2026 21:44:33 GMT</pubDate><category><![CDATA[Uncategorized]]></category><guid isPermaLink="false">https://www.rickrea.com/mobilemarketingnews/atampt-verizon-press-scotus-to-nix-privacy-fines</guid><description><![CDATA[https://ift.tt/SVHtw9XAT&amp;T, Verizon Press SCOTUS To Nix Privacy Fineshttps://ift.tt/QCd4h65The carriers say they had the right to a trial by jury before being fined by the FCC.Mobile Marketingvia MediaPost.com: mobile https://ift.tt/LcBVFd5April 10, 2026 at 04:38PM [...] ]]></description><content:encoded><![CDATA[<div><div id="784087294769746140" align="left" style="width: 100%; overflow-y: hidden;" class="wcustomhtml">https://ift.tt/SVHtw9X<br><br>AT&amp;T, Verizon Press SCOTUS To Nix Privacy Fines<br><br>https://ift.tt/QCd4h65<br><br>The carriers say they had the right to a trial by jury before being fined by the FCC.<br><br><br><br>Mobile Marketing<br><br>via MediaPost.com: mobile https://ift.tt/LcBVFd5<br><br>April 10, 2026 at 04:38PM</div></div>]]></content:encoded></item><item><title><![CDATA[Gmail Defense: Email Service Explains How It Is Protecting Privacy]]></title><link><![CDATA[https://www.rickrea.com/mobilemarketingnews/gmail-defense-email-service-explains-how-it-is-protecting-privacy]]></link><comments><![CDATA[https://www.rickrea.com/mobilemarketingnews/gmail-defense-email-service-explains-how-it-is-protecting-privacy#comments]]></comments><pubDate>Fri, 10 Apr 2026 18:44:11 GMT</pubDate><category><![CDATA[Uncategorized]]></category><guid isPermaLink="false">https://www.rickrea.com/mobilemarketingnews/gmail-defense-email-service-explains-how-it-is-protecting-privacy</guid><description><![CDATA[https://ift.tt/ApNgrIcGmail Defense: Email Service Explains How It Is Protecting Privacyhttps://ift.tt/AvNjUCJGmail has made its end-to-end encryption available to Android and iOS. And it says that Gemini is no threat to email privacy.Mobile Marketingvia MediaPost.com: mobile https://ift.tt/LcBVFd5April 10, 2026 at 01:41PM [...] ]]></description><content:encoded><![CDATA[<div><div id="684202170762871831" align="left" style="width: 100%; overflow-y: hidden;" class="wcustomhtml">https://ift.tt/ApNgrIc<br><br>Gmail Defense: Email Service Explains How It Is Protecting Privacy<br><br>https://ift.tt/AvNjUCJ<br><br>Gmail has made its end-to-end encryption available to Android and iOS. And it says that Gemini is no threat to email privacy.<br><br><br><br>Mobile Marketing<br><br>via MediaPost.com: mobile https://ift.tt/LcBVFd5<br><br>April 10, 2026 at 01:41PM</div></div>]]></content:encoded></item><item><title><![CDATA[Local U.S. Ad Revenue To Grow 8.1% To $184.5B In 2026]]></title><link><![CDATA[https://www.rickrea.com/mobilemarketingnews/local-us-ad-revenue-to-grow-81-to-1845b-in-2026]]></link><comments><![CDATA[https://www.rickrea.com/mobilemarketingnews/local-us-ad-revenue-to-grow-81-to-1845b-in-2026#comments]]></comments><pubDate>Fri, 10 Apr 2026 16:44:12 GMT</pubDate><category><![CDATA[Uncategorized]]></category><guid isPermaLink="false">https://www.rickrea.com/mobilemarketingnews/local-us-ad-revenue-to-grow-81-to-1845b-in-2026</guid><description><![CDATA[https://ift.tt/CvJbRfWLocal U.S. Ad Revenue To Grow 8.1% To $184.5B In 2026https://ift.tt/A3QBW1iDigital media overall is estimated to climb 9.3% to $104.1 billion, according to BIA Advisory Services, while traditional media will grow 6.5% to $80.4 billion, with a major portion of that coming from political advertising.Mobile Marketingvia MediaPost.com: mobile https://ift.tt/LcBVFd5April 10, 2026 at 11:43AM [...] ]]></description><content:encoded><![CDATA[<div><div id="498079848513104718" align="left" style="width: 100%; overflow-y: hidden;" class="wcustomhtml">https://ift.tt/CvJbRfW<br><br>Local U.S. Ad Revenue To Grow 8.1% To $184.5B In 2026<br><br>https://ift.tt/A3QBW1i<br><br>Digital media overall is estimated to climb 9.3% to $104.1 billion, according to BIA Advisory Services, while traditional media will grow 6.5% to $80.4 billion, with a major portion of that coming from political advertising.<br><br><br><br>Mobile Marketing<br><br>via MediaPost.com: mobile https://ift.tt/LcBVFd5<br><br>April 10, 2026 at 11:43AM</div></div>]]></content:encoded></item><item><title><![CDATA[Search Fills The Gaps For AI Chat]]></title><link><![CDATA[https://www.rickrea.com/mobilemarketingnews/search-fills-the-gaps-for-ai-chat]]></link><comments><![CDATA[https://www.rickrea.com/mobilemarketingnews/search-fills-the-gaps-for-ai-chat#comments]]></comments><pubDate>Thu, 09 Apr 2026 22:44:22 GMT</pubDate><category><![CDATA[Uncategorized]]></category><guid isPermaLink="false">https://www.rickrea.com/mobilemarketingnews/search-fills-the-gaps-for-ai-chat</guid><description><![CDATA[https://ift.tt/SVHtw9XSearch Fills The Gaps For AI Chathttps://ift.tt/yVJl1sxWebsite visits that ChatGPT sends to other sites grew in January 2026 vs. the same year-ago period, but at least one plateau was identified during the year.Mobile Marketingvia MediaPost.com: mobile https://ift.tt/LcBVFd5April 9, 2026 at 05:42PM [...] ]]></description><content:encoded><![CDATA[<div><div id="829237478451903950" align="left" style="width: 100%; overflow-y: hidden;" class="wcustomhtml">https://ift.tt/SVHtw9X<br><br>Search Fills The Gaps For AI Chat<br><br>https://ift.tt/yVJl1sx<br><br>Website visits that ChatGPT sends to other sites grew in January 2026 vs. the same year-ago period, but at least one plateau was identified during the year.<br><br><br><br>Mobile Marketing<br><br>via MediaPost.com: mobile https://ift.tt/LcBVFd5<br><br>April 9, 2026 at 05:42PM</div></div>]]></content:encoded></item><item><title><![CDATA[Netflix Launches Ad-Free Netflix Playground For Kids]]></title><link><![CDATA[https://www.rickrea.com/mobilemarketingnews/netflix-launches-ad-free-netflix-playground-for-kids]]></link><comments><![CDATA[https://www.rickrea.com/mobilemarketingnews/netflix-launches-ad-free-netflix-playground-for-kids#comments]]></comments><pubDate>Wed, 08 Apr 2026 03:44:10 GMT</pubDate><category><![CDATA[Uncategorized]]></category><guid isPermaLink="false">https://www.rickrea.com/mobilemarketingnews/netflix-launches-ad-free-netflix-playground-for-kids</guid><description><![CDATA[https://ift.tt/Yb8jozrNetflix Launches Ad-Free Netflix Playground For Kidshttps://ift.tt/eO0JobVFrom 2023 to 2025, Netflix says, the four most-watched shows and six of the top 10 titles on its platform were kids' program titles.Mobile Marketingvia MediaPost.com: mobile https://ift.tt/fQGcK6AApril 7, 2026 at 10:37PM [...] ]]></description><content:encoded><![CDATA[<div><div id="348576012216448709" align="left" style="width: 100%; overflow-y: hidden;" class="wcustomhtml">https://ift.tt/Yb8jozr<br><br>Netflix Launches Ad-Free Netflix Playground For Kids<br><br>https://ift.tt/eO0JobV<br><br>From 2023 to 2025, Netflix says, the four most-watched shows and six of the top 10 titles on its platform were kids' program titles.<br><br><br><br>Mobile Marketing<br><br>via MediaPost.com: mobile https://ift.tt/fQGcK6A<br><br>April 7, 2026 at 10:37PM</div></div>]]></content:encoded></item><item><title><![CDATA[Brave&#39;s New World With Less Data As Agentic Rewrites Internet]]></title><link><![CDATA[https://www.rickrea.com/mobilemarketingnews/brave39s-new-world-with-less-data-as-agentic-rewrites-internet]]></link><comments><![CDATA[https://www.rickrea.com/mobilemarketingnews/brave39s-new-world-with-less-data-as-agentic-rewrites-internet#comments]]></comments><pubDate>Mon, 06 Apr 2026 14:44:08 GMT</pubDate><category><![CDATA[Uncategorized]]></category><guid isPermaLink="false">https://www.rickrea.com/mobilemarketingnews/brave39s-new-world-with-less-data-as-agentic-rewrites-internet</guid><description><![CDATA[https://ift.tt/4M87Q5hBrave's New World With Less Data As Agentic Rewrites Internethttps://ift.tt/9UXyQkCThe Internet is on the cusp of being rewritten based on agentic services.Mobile Marketingvia MediaPost.com: mobile https://ift.tt/atDQ7lpApril 6, 2026 at 09:29AM [...] ]]></description><content:encoded><![CDATA[<div><div id="583505772580236332" align="left" style="width: 100%; overflow-y: hidden;" class="wcustomhtml">https://ift.tt/4M87Q5h<br><br>Brave's New World With Less Data As Agentic Rewrites Internet<br><br>https://ift.tt/9UXyQkC<br><br>The Internet is on the cusp of being rewritten based on agentic services.<br><br><br><br>Mobile Marketing<br><br>via MediaPost.com: mobile https://ift.tt/atDQ7lp<br><br>April 6, 2026 at 09:29AM</div></div>]]></content:encoded></item><item><title><![CDATA[April Fool&#39;s Day Follies Continues]]></title><link><![CDATA[https://www.rickrea.com/mobilemarketingnews/april-fool39s-day-follies-continues]]></link><comments><![CDATA[https://www.rickrea.com/mobilemarketingnews/april-fool39s-day-follies-continues#comments]]></comments><pubDate>Fri, 03 Apr 2026 01:44:45 GMT</pubDate><category><![CDATA[Uncategorized]]></category><guid isPermaLink="false">https://www.rickrea.com/mobilemarketingnews/april-fool39s-day-follies-continues</guid><description><![CDATA[https://ift.tt/sPrvwCOApril Fool's Day Follies Continueshttps://ift.tt/TL2hptjFood brands seemed to have the most fun with April Fool's Day this year.Mobile Marketingvia MediaPost.com: mobile https://ift.tt/xQETSC1April 2, 2026 at 08:36PM [...] ]]></description><content:encoded><![CDATA[<div><div id="526076480874064772" align="left" style="width: 100%; overflow-y: hidden;" class="wcustomhtml">https://ift.tt/sPrvwCO<br><br>April Fool's Day Follies Continues<br><br>https://ift.tt/TL2hptj<br><br>Food brands seemed to have the most fun with April Fool's Day this year.<br><br><br><br>Mobile Marketing<br><br>via MediaPost.com: mobile https://ift.tt/xQETSC1<br><br>April 2, 2026 at 08:36PM</div></div>]]></content:encoded></item><item><title><![CDATA[TikTok Gamifies DMs With Emojis Pixelated Alligators]]></title><link><![CDATA[https://www.rickrea.com/mobilemarketingnews/tiktok-gamifies-dms-with-emojis-pixelated-alligators]]></link><comments><![CDATA[https://www.rickrea.com/mobilemarketingnews/tiktok-gamifies-dms-with-emojis-pixelated-alligators#comments]]></comments><pubDate>Thu, 02 Apr 2026 22:44:36 GMT</pubDate><category><![CDATA[Uncategorized]]></category><guid isPermaLink="false">https://www.rickrea.com/mobilemarketingnews/tiktok-gamifies-dms-with-emojis-pixelated-alligators</guid><description><![CDATA[https://ift.tt/wANtepmTikTok Gamifies DMs With Emojis, Pixelated Alligatorshttps://ift.tt/raF5kZwTok has launched a simple mobile game designed to be played casually by friends within DMs and group chats.Mobile Marketingvia MediaPost.com: mobile https://ift.tt/xQETSC1April 2, 2026 at 05:26PM [...] ]]></description><content:encoded><![CDATA[<div><div id="330674787204925442" align="left" style="width: 100%; overflow-y: hidden;" class="wcustomhtml">https://ift.tt/wANtepm<br><br>TikTok Gamifies DMs With Emojis, Pixelated Alligators<br><br>https://ift.tt/raF5kZw<br><br>Tok has launched a simple mobile game designed to be played casually by friends within DMs and group chats.<br><br><br><br>Mobile Marketing<br><br>via MediaPost.com: mobile https://ift.tt/xQETSC1<br><br>April 2, 2026 at 05:26PM</div></div>]]></content:encoded></item><item><title><![CDATA[SCOTUS Should Uphold Telecoms&#39; Privacy Fines Watchdogs Argue]]></title><link><![CDATA[https://www.rickrea.com/mobilemarketingnews/scotus-should-uphold-telecoms39-privacy-fines-watchdogs-argue]]></link><comments><![CDATA[https://www.rickrea.com/mobilemarketingnews/scotus-should-uphold-telecoms39-privacy-fines-watchdogs-argue#comments]]></comments><pubDate>Wed, 01 Apr 2026 02:44:11 GMT</pubDate><category><![CDATA[Uncategorized]]></category><guid isPermaLink="false">https://www.rickrea.com/mobilemarketingnews/scotus-should-uphold-telecoms39-privacy-fines-watchdogs-argue</guid><description><![CDATA[https://ift.tt/CPH95xLSCOTUS Should Uphold Telecoms' Privacy Fines, Watchdogs Arguehttps://ift.tt/yfBDxTiConsumer advocates and former FCC heads support the agency's decision to fine wireless carriers for selling customers' geolocation data.Mobile Marketingvia MediaPost.com: mobile https://ift.tt/62SOyWTMarch 31, 2026 at 09:39PM [...] ]]></description><content:encoded><![CDATA[<div><div id="651272029750147979" align="left" style="width: 100%; overflow-y: hidden;" class="wcustomhtml">https://ift.tt/CPH95xL<br><br>SCOTUS Should Uphold Telecoms' Privacy Fines, Watchdogs Argue<br><br>https://ift.tt/yfBDxTi<br><br>Consumer advocates and former FCC heads support the agency's decision to fine wireless carriers for selling customers' geolocation data.<br><br><br><br>Mobile Marketing<br><br>via MediaPost.com: mobile https://ift.tt/62SOyWT<br><br>March 31, 2026 at 09:39PM</div></div>]]></content:encoded></item></channel></rss>