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One In 10 Millennials Would Rather Lose A Finger Than Give Up Their Smartphone: Survey https://ift.tt/2JUpXfi Smartphones seem to be very important for many millennials. A new survey suggests that nearly 10% of millennials would rather sacrifice their pinky finger than give up their smartphone. Many also would give up other things as well, according to the survey of 500 U.K. males and females 18 to 34 years old conducted by Tappable, a mobile app development agency. “And that’s not all,” said Sam Furr, Tappable founder. “Almost a quarter (23%) would even sacrifice one of their five senses – touch, smell, hearing, sight and taste.” Of the senses that would be sacrificed, smell was the most common (64%), followed by sight (12%), touch (12%), taste (10%) and hearing (3%). “We were always curious to know what millennials would give up with the threat of losing their mobile phone, which is their connected world,” Furr told the AI & IoT Daily. “They've largely never known a life to exist pre-smartphones, so exactly how deep is it entwined into their very existence? The survey gave us the answer.” advertisement advertisement Activities millennials said they would sacrifice to keep their smartphone were drinking (38%), traveling (16%), sex (15%) and lose a little finger (9%). Other things millennials would give up to keep their phones include shoes (26%), their car (20%), favorite food (19%), central heating in winter (12%), stop going on holiday (16%) and seeing family and friends in person (6%). Survey respondents were asked 10 questions around their lifestyle preferences and were asked to decide whether their phones were more important, said Furr. Mobile Marketing via MediaPost.com: mobile https://ift.tt/2oB2PsH July 25, 2018 at 01:24PM
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