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Google’s Express Service Lets Shoppers Place Orders From Costco Without Membership http://ift.tt/2ik4hSk The service, available in select cities, also works for Target, Walmart, and other major retailers Stealing your family and friend’s membership cards is now no longer the only way to shop at Costco without a membership. The members-only wholesale retailer has recently partnered with Google’s shopping service, Google Express, to make some of its products available online in select locations where the Express service operates. While there will be none of the delicious free samples Costco is known for, online shoppers can still purchase many of the retailer’s most popular items, including in-house brands like Kirkland. The service also features items from other major retailers, including Walmart and Target. Shoppers simply place their orders through the Google Express website, app, or Google Assistant-enabled devices like Google Home. Orders are then shipped directly to the customer’s home, and if they spend over a certain minimum, Google will waive the shipping fee entirely. The only catch is that non-Costco members who make orders through Google Express must pay a $10 “access fee” to purchase Costco products, though this doesn’t apply for Costco members. The service is also only available in select locations, as shoppers in 10 states including Arizona, California, Colorado, Idaho, Montana, Nevada, South Carolina, Utah, and Wyoming cannot order without a Costco membership at all. By partnering with major retail players like Costco, Walmart and Target, it places Google in a better position to challenge Amazon, which is currently in the process of expanding its footprint into physical retail spaces, namely through its acquisition of Whole Foods earlier this year. Amazon is also testing unique pop-up concepts, like its exclusive menuless bar in Tokyo, to further differentiate its offering from its rivals. Mobile Marketing via PSFK http://www.psfk.com/ November 29, 2017 at 06:33AM
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