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Email Sandpits: Five Of The Worst Things You Can Do https://ift.tt/WkFKnX0 This reporter rarely opts out of anything, resulting in a severely cluttered inbox. But occasionally I get fed up with emails that attempt to sell me something I’ve already bought, with newsletters that have a paywall when I click through to articles or with emails that lead me to sites that are impossible to navigate. So I try to unsubscribe. This is a very unscientific method for a study of bad email practices. Fortunately, email expert Chad White recently conducted a more rigorous analysis. He signed up for 100 emails, and wrote an article in CMS Wire on his experiences. Here’s what he encountered — and what he thinks brands should do to avoid these problems:
advertisement advertisement Got all that? As for me, I am going to unsubscribe from all emails that violate these rules — if I can find them in my inbox.
Mobile Marketing via MediaPost.com: mobile https://ift.tt/FoqTJvP February 20, 2023 at 04:20PM
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April 2023
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