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Apartment 5G Roomies T-Mobile, Hershey's Greet Trick-Or-Treaters https://ift.tt/3vNfH1V Dare your kids trick-or-treat at Apartment 5G this Sunday, Halloween? Sure, since there should be nothing scary about a team-up between T-Mobile and Hershey’s Reese’s. The two brands are calling the one-day-only event a ”5G Upgrade” to Halloween, since Reese’s Take 5 bar is being repackaged as a Take 5G bar, with T-Mobile as usual touting its ability to upgrade nearly the entire country to the faster 5G technology. On Oct. 31, the two brands will turn a Brooklyn brownstone into their flagship Apartment 5G, treating visiting trick-or-treaters to 10 Reese’s products, including the Take 5G bar. Even the number 10 has significance: “Sweet, sweet 5G technology can deliver speeds more than 10 times faster than LTE [4G],” says T-Mobile. And parents needn’t fear trick-and-treaters encountering human interaction. Per this video spot, a push on a large 5G “doorbell” shaped like a peanut butter cup will dispense the treats from a lower opening on the door. advertisement advertisement Experiential marketing agency Sparks handled design for the Brooklyn location as well as similar makeovers involving T-Mobile stores in Miami, Santa Monica and Southlake, Texas. All four sites are “located in densely populated media markets and areas known to get a lot of trick-or-treaters every year,” Clint Patterson, senior vice president of public relations and employee communications at T-Mobile, told Marketing Daily. Patterson said awareness of Sunday’s promotion is being driven via PR (through a partnership with Porter Novelli) and social posts from the two brands and local influencers. In addition to the Apartment 4G pop-ups, T-Mobile today launched a Twitter-based sweepstakes that will award 10 consumers with a free smartphone, a year of 5G service, and a year’s worth of free Reese’s peanut butter cups (“equivalent to about 432 standard bars”). Live in Brooklyn? You can find Apartment 5G at 478 13th St. in Park Slope. Mobile Marketing via MediaPost.com: mobile https://ift.tt/2oB2PsH October 26, 2021 at 01:17PM
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Amazon Ads 'unBoxes' Eight Advertising And Measurement Tools https://ift.tt/2ZqdYUo Amazon Ads today kicked off its two-day unboxed conference, introducing several marketing solutions its developer team built to support brands. Today the focus turns to reach, relevance and results as the company pushes to support brands in their advertising and marketing investments. This year at NewFronts, Amazon Ads introduced Interactive Video Ads in beta in the U.S., taking a passive ad-viewing experience and turning it into one that invites customers to take action by using their voice or remote. Advertisers can include voice calls-to-action (CTAs) with these ads, such as “Add to Cart,” “Add to List,” or “Buy Now,” directly in Streaming TV ads in the IMDb TV app on Fire TV. With today’s announcement, Amazon Ads introduces another shopping action, “Send Me More Info.” It enables viewers to request product details via email or by scanning a QR code on a screen to visit a brand’s landing page. advertisement advertisement Brands can run 10- to 30-second audio ads on Amazon Music’s ad-supported tier, and include voice CTAs, so customers can engage with the ad. For example, after hearing an Interactive Audio Ad while listening to something on Amazon Music’s ad-supported tier via an Alexa-enabled device, customers can ask Alexa to “Remind me,” “Send me more information,” or “Add to cart.” Those words cue Alexa into the featured product in the ad. Alexa will add the item to the cart or set a reminder. Amazon Ads is currently running a limited beta for U.S. advertisers. Amazon Ads also launched Brand Follow to help brands build long-term loyal connections. There are more than 20 million Follow relationships today between shoppers and brands. This feature offers customers a way to follow brands they love. Shoppers get mobile notifications when a brand is about to stream on Amazon Live, for example. To follow a brand on Amazon customers click the “Follow” button, included as part of the shopping experience. There is a feature through which customers may see deals from brands they follow when they visit the Amazon home page. Twitch -- Amazon’s gaming platform that has an estimated 30 million average daily visitors -- got a lift with self-service Sponsored Display ads that brand can create in minutes. The ads already appear on Twitch browse tab and directory pages. Now they will integrate with Twitch live streams, creating another option for brands in the U.S., UK, Canada, France, Germany, Italy, and Spain. Understanding the relationship between relevance and results across marketing efforts is part of the ad process, and requires complete analysis of all media. Amazon Marketing Cloud (AMC), now offered when Amazon DSP is available, helps brands plan, measure, and optimize Amazon advertising events such as impressions and clicks, and their own data sets. Capabilities are improved based on brand feedback. Improvements like reducing query times, adding a simple user interface, and enabling brands to bring own “pseudonymized” data sets into AMC, and query them alongside event-level data sets from their Amazon Ads campaigns. A new instructional query library provides templated analytics queries across a range of measurement options. Advertisers can choose to run these queries with one click, or customize them based on their needs. Since reaching the correct audience requires precision, Amazon Ads built Brand Metrics, a self-service measurement tool that goes beyond ad-attributed actions to help brands quantify and optimize their performance in Amazon’s store, based on shopping engagements that can be predictive of actual sales across the marketplace. Reporting is updated weekly, and includes information such as the total number of shoppers who have considered a brand based on product detail page views or brand searches, and the value of shopping engagements based on sales generated over a 12-month period. Brand Metrics is in beta and available in the U.S., UK, Canada, France, Germany, Italy, Japan, and Spain. With Amazon Brand Lift, advertisers can easily launch studies to glean fast, reliable, and actionable insights that help brands understand the impact of their marketing efforts. Brands can quantify impact for six different campaign objectives — such as awareness, preferences, and intent — based on survey responses from an opt-in panel of Amazon shoppers. Surveys can be created in a few minutes using templates in Amazon DSP. Reporting is typically available within two weeks of a survey launch and provides insights such as the percentage of respondents who report being aware of a brand or not, or that are likely to purchase from a brand. The product is available in beta in the U.S. Mobile Marketing via MediaPost.com: mobile https://ift.tt/2oB2PsH October 26, 2021 at 10:02AM
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Braze To Launch An IPO, Engagement Firm Hits $150 Million In Annual Revenue https://ift.tt/3vIBwQr Engagement platform Braze is pursuing an initial public offering. The company filed a registration statement with the U.S. Securities and Exchange on Friday, and has applied to have its Class A common stock listed on Nasdaq under the market symbol under the symbol “BRZE.” A possible share price was not reported. The firm will use the proceeds for working capital, operating expenses, capital expenditures and possible acquisitions of complementary businesses or products. Founded in 2011 as Appboy, Braze operates in the marketing campaign management software market that IDC projects as reaching $19 billion in 2024. Braze believes this understates its market since it also offers analytical tools. Brace offers cross-channel engagement tools to help brands “create the ideal journey for each customer and evolve campaign strategies based on customer reactions in real time,” CEO William Magnuson says in an introductory letter. advertisement advertisement The company reports revenue of $150 million for the fiscal year ended January 31, up from $96 million in the prior year. It also posts a net loss of roughly $32 million, flat with last year. In fiscal year 2021, it processed over 7 trillion consumer-generated data points and its customers sent roughly one trillion messages on its platform. Among the risk factors are intense competition, regulatory changes, security and possible losses going forward. Recently, Braze has added several features, including an email visualization tool, to help brands react to an ever-shifting privacy landscape and build experiences based on first-party data. The new email feature, Inbox Vision, is part of Braze’s Drag-and-Drop Email Editor. It allows brands to view emails as they would appear in different email and mobile devices. In addition, Braze is offering new Global Email Style Settings that enables firms to select and store default colors and fonts for emails composed in HTML or in the Drag-and-Drop Editor.
Mobile Marketing via MediaPost.com: mobile https://ift.tt/2oB2PsH October 25, 2021 at 05:42PM
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Netflix Content Seems To Influence Mobile Purchases Tied To Loyalty https://ift.tt/3B9x5Pv Nearly 45% of consumers do their mobile shopping in bed, according to survey data released Monday. About 27.6% said they shop from their mobile device while watching Netflix, and it's not clear whether this is positive or negative. Some 7.4% make a mobile purchase while in the bathroom, and 5.1% while driving, 3.5% during a conference call, 3.4% on a date, and the remainder either on a date, in church, or when they are drunk. The survey data from Formation reveals U.S. consumer shopping habits. The survey fielded 1,016 responses from U.S. adults, about 51.1% female and 46.9% male. The remainder are associated with transgender and intersex and preferred not to say. The data shows that this is not a typical year. With prices of gasoline, propane and basic grocery items climbing, this year retailers will need to think beyond mass discounts and loyalty, and more toward personalizing the shopping experience. Some 41% of people expect a much more personalized shopping experience when shopping physically in-store. advertisement advertisement Shoppers want discounts or rewards that align with their normal spending habits. And in order to do that, brands need to know their customers. Consumers said they will ignore the offer if it lacks personal relevance, if the reward is too small, and if it takes too much effort to complete the offer. Consumers are loyal, but they belong to a limited amount of loyalty programs. Some 51% said they belong to between one and four loyalty programs, and 16.9% said they belong to between five and 10. A whopping 25% said they belong to none. The remainder range between 11 loyalty programs and up. Shopping habits have changed since COVID-19 restrictions have relaxed. About 44.1 said they are doing more shopping online, while 23.5% are doing less shopping online, 17.7% said they do all their shopping online, and 14.7% don’t do any shopping online. Some 27.5% of consumers said they trust brands with their personal information, while 32% said they are willing to provide personal information to brands in exchange for more customized deals. When they have a good relationship with brands, 43% said they will spend more money with them. Offers that provide discounts will increase their overall spend with brands, according to 47.1%. And 33% said having a loyalty card with the brand increases their overall spend. Getting offers that are not relevant to the consumer is the top reason that people unsubscribe from a loyalty program. Some 41.8% said they will unsubscribe in this instance. Nearly 40% said they would unsubscribe if they get too many emails. About 26% said they will unsubscribe if they receive big, infrequent rewards over small, repeated gains and incremental rewards. The top five incentives that loyalty rewards members desire are free shipping, vouchers or discounts, free gifts, faster delivery, and faster checkout. Brands that are thinking about improving their loyalty program or starting a new one might want to ensure it is convenient, efficient, and easy to navigate. These are the top three attributes that consumers want. Mobile Marketing via MediaPost.com: mobile https://ift.tt/2oB2PsH October 25, 2021 at 04:53PM
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YouTube Head Of Content Partnerships Exits To Become First CCO At Pinterest https://ift.tt/3CgLtH4 Malik Ducard spent a decade at YouTube, most recently spearheading the creation of content development funds. The vice president of content partnerships at YouTube also helped to lead the Google’s and YouTube’s response to COVID-19, racial justice, and kids’ privacy. Now he’s jumping to Pinterest to take on the position of chief content officer. As Pinterest’s first Chief Content Officer, Ducard will lead Pinterest's content and creator team, tasked with developing content strategy, shaping creator vision and building relationships with the creator community. “I am incredibly excited and honored to be joining the Pinterest team,” Ducard stated. “The amazing work that the team has done in building an inspiring experience for nearly half a billion users and creators around the world was so compelling to me.” Some of the development funds he worked on includes the $100 million kids and family content fund, the $100 million YouTube Black Voices Fund, and the $20 million learning fund, according to Variety. advertisement advertisement Pinterest last week announced the redesign of its content feed that users see on its mobile app, as it seeks to highlight content from influencers and encourage interaction with brands. The Browse tab keeps the platform’s layout of multiple posts, while the new Watch tab presents a scroll of full-screen Idea Pins, posts made up of multiple video clips and images created by influencers. Ducard will oversee this change in vision at Pinterest, supported by his time at Paramount Pictures as senior vice president of digital distribution for the Americas, and vice president of home entertainment acquisitions and business development at Lionsgate Entertainment. He also spent five years at Metro-Goldwyn-Mayer in a variety of positions. Coming full circle back to advertising and content, Ducard began his career out of Columbia University in 1995 as an account executive in New York at Young & Rubicam, and moved to Goldman Sachs in 1999. Mobile Marketing via MediaPost.com: mobile https://ift.tt/2oB2PsH October 25, 2021 at 04:38PM
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Mass Personalization Comes To The Pharmacy https://ift.tt/2Zn22T5 Over the years, I've stayed in touch with the out-of-home media space, thanks in large part to the amazing leadership of Barry Frey, CEO of the Digital Place Based Advertising Association. So when I was invited to the DPAA conference last week, I found myself wondering about the line between in-home and out-of-home in the new always-on world of digital media. And I'm pleased to report, the changes are significant. Patrick McLean, the CMO of Walgreens, provided a roadmap that was both surprising and inspirational. Standing in front of a packed room of 600 digital marketers, McLean shared an insider's view of Walgreens that made one thing powerfully clear: There is no longer a line between mobile, place-based, outdoor, and digital media. The retail pharmacy has offered online prescription services since the late '90s. In 2011, Walgreens acquired drugstore.com and its brands, which included Beauty.com, SkinStore.com, and VisionDirect.com. Smart, but too early as it turned out, since they were shuttered in 2016 and 2017. But hardly dismayed, Walgreens moved to launch major digital initiatives in 2020. advertisement advertisement As McLean explained, Walgreens is growing its consumer outreach with the vision of mass customization -- a series of web experiences that have all been the rollup to Mywalgreens. The program offers new benefits, including Walgreens Cash rewards for purchases and personalized "Only for You" discounts. A redesigned mobile app delivers a personalized experience with daily health and wellness recommendations. This type of mass personalization boosted Walgreens' retail sales by 100 basis points in the third quarter of its 2021 fiscal year. Meanwhile, Walgreens Advertising Group is shifting the company from a pharmacy retailer to a media company. By leveraging insights from 100 million Mywalgreens members, Walgreens was able to use one billion daily digital touchpoints and a firehose of in-store shopper data to help brands deliver personalized experiences to shoppers, both in-store and online. Enhanced audience insights, creative services, and robust optimization and measurement capabilities are all part of the WAG toolkit. And blurring the line between retail and media further, Walgreens added a new suite of television ad capabilities, with advanced and audience-based television via over-the-top media services, connected TV, and traditional audience-based linear TV allowing brands to reach even more customers wherever they consume media. Walgreen's first-party data is a powerful tool for advertisers as platforms like Apple move to restrict access to tracking data. Walgreens has had "to reinvent ourselves throughout the COVID experience," McLean told Cheddar's Hena Doba after speaking at the DPAA conference. "I mean, obviously, the experience of vaccinating America was a big part of what we've accomplished over the last several months, and, uh, we weren't in that business even ten months ago. We were in the vaccine business through flu shots and things like that, but this took it to a whole other level." He explained further: "The technology that powers these digital out-of-home networks, the more we can connect those, the better the experience is going to be both for the customer but also for the advertiser. The more that I can specifically give you a relevant message in a moment where I know where you're physically located, it creates an endless set of possibilities in terms of what I might deliver to you as an advertiser. Video allows us to have a richer creative execution." Chief Executive Officer Rosalind Brewer explained the strategy as "accelerating our investments in technology innovations that support mass personalization, pharmacy of the future, and the next phase of growth in tech-enabled healthcare." Mass personalization is a complex field, and given the deep and often personal information that pharmacies have about customers' needs and health care profile, Walgreens will have to move carefully to balance the value of personalized media to both brand partners and customers with an awareness of the sensitivity of targeting based on personal information. McLean is aware of the power of personalization, and Walgreen's focus on providing value to consumers remains at the forefront of all their technology innovations. Mobile Marketing via MediaPost.com: mobile https://ift.tt/2oB2PsH October 25, 2021 at 12:36PM
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10 Actionable B2B Content Marketing Insights From New Research https://ift.tt/3GjdqR7 Where is B2B content marketing headed in 2022 and beyond? Continuing an impressive and time-tested marketing tradition, the recently-released twelfth annual B2B Content Marketing Benchmarks, Budgets, and Trends research report from Content Marketing Institute (CMI), MarketingProfs, and ON24 offers up a bountiful array of insights for B2B content marketers, and helps us answer this key question and several others. The 54-page 2021 edition provides a comprehensive look at how some of the top content marketers have been making an impact and achieving success during the past year, even with the unprecedented challenges we’ve all faced. B2B content marketing is growing in importance, scope, and adoption by organizations of all sizes, and is poised to see further expansion in 2022 and beyond, as we'll examine. Let’s take a look at some of the insights and revelations from the research data that you can take action on and use today in your own B2B content marketing efforts, and include in your strategy for 2022 and well beyond. 1 — More B2B Content Marketing & Greater Success From Defined StrategiesThe research’s own introduction summarizes as a key finding the significant success that content marketing has had in the B2B landscape over the past challenging year. It should come as little surprise, as other recent research has also revealed that content-based business models are on the uptick, such as new report data from the Interactive Advertising Bureau (IAB) contained in its latest “The Economic Impact of the Market Making Internet” study, published every four years. The new IAB data showed that over half of all U.S. advertising and media employment is now derived from the Internet, with a healthy proliferation of business based on content creation — a fact that is backed up throughout much of CMI’s recent research. Having a documented content marketing strategy is a basic yet vital factor seen in the most successful organizations, with 62 percent of the survey’s top performers having a defined strategy in place, compared to only 40 percent of all content marketers taking part in the study, while just 11 percent of the least successful performers said that they had a documented content marketing plan in place.2 — More Successful B2B Organizations Outsource, Use Content Marketing ToolsA majority of the top marketers in the research — some 57 percent — say that their organization outsources some content marketing functions, a statistic that meshes with the importance of creating best-answer content, whether in-house or in the form of a top award-winning outside agency such as TopRank Marketing. While only half of marketers who describe their organizations’ approach to content marketing as minimally or not at all successful say that they use content creation, calendaring, or collaborative workflow tools, a hefty 83 percent of the most successful organizations did make use of such technology, the report noted.3 — Measurement, Creativity & Consistency Present In Top B2B Content MarketingAnother differentiator that places a stark contrast between the most and least successful content marketers is that 90 percent of the top performers have a program in place to measure the performance of content marketing efforts, while just 39 percent of the least successful organizations use such measurements. Across the board, today’s B2B content marketers view 2022 with optimism for content marketing, as witnessed by 75 percent of those at the most successful organization who expect content marketing budgets to increase in 2022, with even 61 percent of those having the least success also expecting to spend more on content marketing next year. The most successful firms utilizing content marketing tend to place a higher value on the attribute of creativity, a trait 92 percent of top content marketers said their organization sees as helping to craft successful content, while just 63 percent at lower-performing organizations strongly value such creativity in content marketing, the report noted. Consistency has always been an important element of the process of content marketing, especially in the B2B landscape, however the new research shows just how key consistent customer experiences have become, with 81 percent of the most successful content marketers noting that their organization provides consistent content, while just 30 percent of those at the least successful firms remain consistent throughout the customer journey.4 — Bolstering Customer Loyalty & Nurturing Audiences Are KeyAnother glaring contrast between the most successful and the least successful B2B content marketers is how each utilizes content marketing to build customer loyalty and to nurture new leads or audiences, the research reveals. 78 percent of top performers make a point to use content marketing in loyalty-building programs targeting existing customers and clients, while only 34 percent of the least successful performers do. 64 percent of top performers use content marketing to nurture audiences, subscribers, or leads — a tactic that just 23 percent of the least successful organizations use. [bctt tweet="“B2B content marketing is growing in importance, scope, and adoption by organizations of all sizes, and is poised to see further expansion in 2022 and beyond.” — Lane R. Ellis @lanerellis" username="toprank"]5 — Empathy Allows B2B Marketers To Capture Greater AttentionThe new research shows a general uptick in how content marketing has succeeded in capturing attention in the B2B realm even as competition has escalated as the pandemic has continued, and that the global health crisis has brought the practice of content marketing to more organizations, becoming an essential element to some. Empathy has been a top concern when it comes to garnering that attention, the research also shows, a finding that we’ve emphasized, most recently in our senior content marketer Joshua Nite’s look at, “Why Empathy Matters More than Ever in B2B Content Marketing (And How to Get It Right).” More than half of B2B content marketers in the new research said that over the past year it’s become more challenging to capture the attention of audiences.6 — Video Investment In 2022 & A Different B2B Content Marketing LandscapeAs I covered recently in our weekly Friday TopRank Marketing B2B marketing industry news, 69 percent of B2B content marketers said that they view video as a top area of 2022 investment, according to the new research. Some 77 percent of B2B content marketers said that their content marketing strategy was different now compared to how it operated prior to the pandemic, with 4 percent noting an extreme difference, 15 percent who said it was very different, 22 percent who noted that it had differed slightly, and 36 percent who’ve noted a moderate difference in strategy.7 — Large & SMB Organizations Benefit From B2B Content MarketingCMI's research pointed out that successful B2B content marketing helps organizations of all sizes achieve successful marketing outcomes. From smaller B2B organizations that saw 27 percent of marketers in their ranks report high levels of content marketing success, to 30 percent from those at large companies, content marketing was seen a bringing success due to the value that it provides regardless of organizational size. In 2021 75 percent of B2B marketers working at larger firms said that their organization utilized outsourcing, up from some 71 percent in 2019 — and even more tellingly, up significantly from last year's 61 percent, the CMI research has noted.8 — Putting Audience Needs & Journey Stages First87 percent of the most successful B2B content marketers said that their firms focus on putting the needs of their audience ahead of their own organizations' sales or promotional messaging, compared to only 41 percent of those from businesses with the least successful content marketing efforts, the research showed. Similarly, 62 percent of those at top performers noted their organization crafted content with an eye towards the specific stages of buyer journeys, with just 17 percent of low performers taking these element into account in their efforts.9 — Virtual Events, Research & Blog Posts Are Primary ElementsToday's B2B marketers have more variety and choices than ever when it comes to the elements that can be used in content marketing, however certain digital assets have performed better than others. The B2B content assets producing the best results over the past year include virtual events, research reports, blog posts under 3,000 words, eBooks and whitepapers, and the venerable case study, all ranking above video in the new research. The nearly exponential increase in both the variety and volume of digital assets B2B content marketers are using every day now makes it more important than ever to accurately keep track of vast amounts of content, which is why more B2B firms are also taking a look at an implementing digital asset management solutions, as I explored recently in "Optimizing Digital Assets: How B2B Marketers Can Combine the Best of External & Internal Search Findability."10 — Content Marketing Hits Multiple B2B TargetsFinally, with all of these increasingly important B2B content marketing elements coming together to form a cohesive strategy, the CMI research has shown the top goals content marketing has brought to organizations from small or large. 80 percent of B2B content marketers said their organization's content marketing efforts created brand awareness, with 75 percent noting it built brand credibility and increased trust, while 70 percent found content marketing successful in educating their audiences. Additional benefits achieved by content marketing were greater loyalty among existing clients and customers, lead generation and nurturing, and content marketing's ability to successfully drive attendance to virtual, in-person, or hybrid events.Blast Off By Turning B2B Content Marketing Insights Into Actionvia GIPHY The 10-plus insights we’ve shared here can help propel your own B2B content marketing efforts to new heights in 2022 and beyond. In order to help you further all aspects of your B2B content marketing strategy, here are five bonus articles we've recently published, each exploring how to craft successful best-answer content:
The post 10 Actionable B2B Content Marketing Insights From New Research appeared first on B2B Marketing Blog - TopRank®. Mobile Marketing,SEO via Hubspot https://ift.tt/2wiHYzh October 25, 2021 at 05:33AM Google, Apple, PayPal And Others Questioned Over Data Practices https://ift.tt/3GfiAO4 A federal agency has launched an investigation into how Google, Apple and other tech companies handle data about consumers' purchases. “Knowing what we spend our money on is a valuable source of data on consumer behavior,” Rohit Chopra, the new director of the Consumer Financial Protection Bureau, stated Thursday. “This data can be monetized by companies that seek to profit from behavioral targeting, particularly around advertising and e-commerce.” Chopra said he has ordered six tech companies that offer payment platforms -- Google, Apple, Facebook, Amazon, Square, and PayPal -- to provide detailed information about their policies, including how they draw on consumers' data. Chopra added that there are unanswered questions surrounding how those companies will draw on data about consumers' purchases. “Will the operators engage in invasive financial surveillance and combine the data they collect on consumers with their geolocation and browsing data?” Chopra asked. “Will they in turn use this data to deepen behavioral advertising, engage in price discrimination, or sell to third parties?” advertisement advertisement The Consumer Financial Protection Bureau added in a statement that the sharing of payment information with data brokers, as well as using payment data for behavioral targeting, “may not align with consumers’ expectations.” The new investigation comes as Silicon Valley faces increased scrutiny by lawmakers and regulators. In addition, federal lawmakers have recently introduced numerous bills that could affect tech companies, including ones that would curb web publishers' protections for speech posted by users. Mobile Marketing via MediaPost.com: mobile https://ift.tt/2oB2PsH October 22, 2021 at 04:15PM
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RTFKT Sells Cybersneakers To The Metaverse And That’s Just The Beginning https://ift.tt/2ZcaBAn Digital powerhouse RTFKT (pronounced “artifact”) is creating the future of IRL and virtual fashion.Get More Ideas With The PSFK Daily Newsletter Mobile Marketing via PSFK http://www.psfk.com/ October 22, 2021 at 02:45PM
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Browzwear Launches Digi-Hubs For Next-Gen 3D Fashion Upskilling https://ift.tt/3vzwqps The new training centers from Browzwear, a leading provider of 3D fashion design, development, and merchandising software solutions, will offer digital upskilling to garment design and technical professionals in key manufacturing regions.Get More Ideas With The PSFK Daily Newsletter Mobile Marketing via PSFK http://www.psfk.com/ October 22, 2021 at 02:31PM |
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