RICK REA: Helping You Grow Through Online Marketing
  • Home
  • Blog
    • Social Media News
    • SEO Marketing News
    • Digital Trends News
    • Photography News
    • Mobile Marketing
    • Business News
    • Gadget News
    • Printing News
  • Contact
  • About
  • Subscribe


9GAG proves that fun is a global language

8/28/2019

0 Comments

 


9GAG proves that fun is a global language

https://ift.tt/2NDvUmA

Transforming a little idea into an international platform that entertains millions of global netizens, 9GAG – founded by Hong Kong young people – encourages peers to be bold and walk their own ways.

One evening in 2008, five young friends studying at three universities in Hong Kong were bored. Tired of email and texting, they wanted to find an easy way to share funny photos and videos with their friends. Shortly afterwards, 9GAG was born.

“It was simple: press a button and get a laugh, “said Ray Chan, co-founder and CEO of 9GAG, a Hong Kong-based social media and content sharing platform where millennials around the world eagerly upload millions of memes, images and short videos every day. 

But 9GAG is more than a platform for sharing goofy videos or cat memes. Sharing content that matters to them connects users from all over the world and builds a global network of online friends.

“What started as a website to share funny pictures is now changing how people have fun around the world,” Mr. Chan said. “Whether it’s at home, at school, or at work, 9GAG aims to give people a good laugh, how and when they want it.”

The ever-changing weather, dramatic land and seascapes and the buzzing go-getting nature of Hong Kong naturally lend the city to imagery, giving rise to a number of talented homegrown photographers and of course, a world-leading film industry. 

Rooted in Hong Kong

“Hong Kong is a very international city, filled with millions of ideas,” Mr. Chan said. “Ideas which can clash and that can be reborn and remixed easily. On a practical level, it’s also super easy to set up a company at a very low cost and the tax rate has attracted many local and overseas talents and businesses.

“It’s a city with multi-lingual and multi-cultural people who are hardworking and generally smart,” he said.. 

9GAG has grown to entertain 150 million users around the world across many different social media platforms. It has a hosting website and content is disseminated across Twitter, Instagram, Facebook and Pinterest. Synergies with these platforms help keep 9GAG buoyant. 

“As most popular social media platforms are from the United States, we need to maintain good relationship with our partners there,” Mr. Chan said. “With the help of our investors and technology, we can still do so easily in Hong Kong.”

From epic sports “fails” to hilarious gaming memes, outfits of the day and adorable cats and dogs, 9GAG is a website which works on the eminently shareable nature of its content. Users in Japan will probably find the nature of the content as funny as users in Germany – where the second highest percentage of users come from – after Hong Kong.

Another key market for 9GAG, unsurprisingly perhaps, is the US since switched on, information-hungry American users are eager to hear about news in other parts of the world.  

“We didn’t intentionally target the US,” said Mr. Chan. “But the market is definitely the leading force in entertainment and social media and that may explain why 9GAG grew quickly there, spreading news from around the world – it’s a bit like an international school!

“When we have certain popularity in the US, people assume we are from there. When they learn we are from Hong Kong, they are generally surprised.” 

Keeping the firm’s head office firmly in Hong Kong has helped Mr. Chan and the co-founders stay true to their core business – and personal – values. 

“We only need a very small team of fewer than 30 people but the ideas generated from our community are phenomenal and we can reinvest more of our profits into product development,” he said. 

“All of the five co-founders were born and raised in Hong Kong and all of our friends and family are here, so we are Hong Kong through and through. Our strategy is, if it ain’t broke, don’t fix it – so why would we go anywhere else? Hong Kong is everything to us.”

FUN as a global language

Despite 9GAG’s humble roots and dedication to their beloved Hong Kong, Mr. Chan said they see themselves as a global company, instead of just a Hong Kong one. In Asia particularly, they have a dedicated following.

“We hope to show that anyone can build a great company, regardless of the location. Fun is a common language and all people want to be happy. 9GAG is quite popular in many Asian countries, e.g., India, Indonesia, Thailand, Vietnam, and Singapore. So far Hong Kong is where our main operation is and New York serves as a sales office.”

Tips for buddies

For Hong Kong’s other young budding businesspeople and entrepreneurs, what advice would Mr. Chan give? “I found a lot of business advice is merely limited life experience plus overgeneralized statements,” he said.

“I say, find your individual superpower – what drives you and what makes you tick – and leverage that as much as you can and be successful in your own way. Also, here’s one thing which drives me personally: always be 1% better than the day before.” 

To learn more about the latest trends, challenges and opportunities of doing business in Asia, and where to get started, be sure to register for the upcoming Think Asia, Think Hong Kong symposium in downtown Los Angeles on Friday, September 20. Learn more at www.thinkasiathinkhk.com/2019

The post 9GAG proves that fun is a global language appeared first on Social Media Explorer.





Social Media

via Social Media Explorer https://ift.tt/2onGYog

August 28, 2019 at 04:08PM

0 Comments



Leave a Reply.


    Amazing WeightLoss

    Click Here!

    Categories

    All
    Analyze Top Competitors
    Anti-Abuse
    Apple
    Apple Watch
    Blog Posts
    Brainstorm
    Brand Awareness
    Communications
    Content Marketing
    Conversion Rates
    Editorial Calendar Tips
    Engagement
    Facebook
    Google Analytics
    How To Marketing Tips
    Influencer
    Instagram
    Instagram Live
    Keyword Search
    Marketing
    Marketing Automation
    Picture Quotes
    Podcasts
    Recording Videos
    Repurpose Blogs
    Research Trends
    Sales Funnel
    SEO Marketing
    Sharing Posts
    Slide Shows
    Smartwatch
    Social Media Marketing
    Social Media News
    Social Media Tools
    Social Selling
    Target Marketing
    Twitter
    Twitter Notifications
    User Interaction
    Video
    Video Marketing

    Archives

    November 2020
    October 2020
    September 2020
    August 2020
    July 2020
    June 2020
    May 2020
    April 2020
    March 2020
    February 2020
    January 2020
    December 2019
    November 2019
    September 2019
    August 2019
    July 2019
    June 2019
    May 2019
    April 2019
    March 2019
    February 2019
    January 2019
    December 2018
    November 2018
    October 2018
    September 2018
    August 2018
    July 2018
    June 2018
    May 2018
    April 2018
    March 2018
    February 2018
    January 2018
    December 2017
    November 2017
    October 2017
    September 2017
    August 2017
    July 2017
    June 2017
    May 2017
    April 2017
    March 2017
    February 2017

    RSS Feed

All content copyrighted (C) 2010 ~ 2020
​All Photos & Content Used Under Creative Commons
​www.RickRea.com 701-200-7831
Privacy Policy
  • Home
  • Blog
    • Social Media News
    • SEO Marketing News
    • Digital Trends News
    • Photography News
    • Mobile Marketing
    • Business News
    • Gadget News
    • Printing News
  • Contact
  • About
  • Subscribe