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Break Free B2B Marketing: Dez Blanchfield of Sociaall on Joining the Conversation https://ift.tt/3eofZpa When it comes to B2B influencer marketing, it’s natural to wonder just what an industry influencer actually looks like? Our third season of Break Free B2B Marketing video interviews feature conversations with top B2B influencers, looking closely at the issues that each expert is influential about in their industry. For more than a decade our team at TopRank Marketing has fostered a strong community of leading influencers, developing close relationships with subject matter experts in many industries. Running a successful business is the art of juggling a thousand different things in a thousand different ways. It can be challenging to know which of these things to truly focus on and which balls are okay to drop for the sake of company growth. With so many new technologies at the forefront: cloud, machine learning, IoT, big data, virtualization, cybersecurity, and dozens of others - how do you know where to focus? How do you know which business best practices are the right one for your company vs. others? There’s no catch-all answer to these questions, but there are industry experts who are more capable of answering them than anyone else. One of those experts is Dez Blanchfield. Dez has been in the business of digital transformation for over 25 years and has learned a lot from his robust experience working with IT leaders, solving complex problems, and running his own successful digital social agency, Sociaall Inc. He’s here today in the latest episode of TopRank’s Break Free B2B marketing video series to share some of his invaluable insight. Break Free B2B Interview with Dez BlanchfieldIf you’re interested in checking out a particular portion of the discussion, you can find a quick general outline below, as well as a few excerpts that stood out to us.
The post Break Free B2B Marketing: Dez Blanchfield of Sociaall on Joining the Conversation appeared first on B2B Marketing Blog - TopRank®. Mobile Marketing,SEO via Hubspot https://ift.tt/2wiHYzh May 6, 2021 at 05:36AM
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April 2023
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