https://ift.tt/31MRJ73
4 Marketing Productivity Tips from Workfront’s Mike Riding #DSMPLS https://ift.tt/33DZIEU Does work follow you home? When was the last time you had a work week that was actually 40 hours? Marketers often feel pressed for time and overworked. In fact, according to recent Workfront research:
4 Fast, Easy Ways to Boost Marketing Productivity1. Provide the Right StructureAccording to Mike, there are two schools of thought when it comes to structure and process. You either think:
2. Make Collaboration Easier“Why do we have meetings?” was a question Mike posed half-way through his presentation. “To crush our souls!” one enthusiastic attendee shouted back. In reality, meetings exist for five reasons:
3. Streamline Review and ApprovalsIf there was one point in Mike’s talk that had me shouting “Hallelujah!”, it was when he proclaimed: “Trim the approval chain!” As Mike pointed out from Workfront’s State of Work Report:
4. Measure What MattersJust like measurement is important for your campaigns, it’s equally as important for your work. But how do you measure something as broad and all-encompassing as work? Luckily, Mike shared five Work Performance Indicators (WPIs) that will help you get started:
Workin’ 9 to 5[embed]https://www.youtube.com/watch?v=UbxUSsFXYo4[/embed] Preach, Dolly. And with Mike’s tips from the floors of Digital Summit Minneapolis, maybe we’re not so far off from that 9 to 5 dream. It just takes the right amount of process, easier collaboration, streamlined approvals, and measurement to get there. For more marketing tricks and tips, stay tuned here for updates from Digital Summit Minneapolis (#DSMPLS). For real-time insights, follow @annieleuman, @azeckman, @dfriez, and @ElizabethW1057 on Twitter.The post 4 Marketing Productivity Tips from Workfront’s Mike Riding #DSMPLS appeared first on Online Marketing Blog - TopRank®. Mobile Marketing via Hubspot https://ift.tt/2wiHYzh August 15, 2019 at 04:10PM
0 Comments
Leave a Reply. |
CategoriesArchives
April 2023
|